Measured
GradeA
Your result
No broken links found in this sample.
- Link health
- 100.00/100
- Quality checklist
- 84.95/100
- Broken links
- 0
Healthy links in the sample
Scored technical checks
Confirmed in sample
200 links verified · 0 unknown · 20 selected source pages · 100% of selected destinations verified. Sample only. Unknown links are not counted as broken.
What to fix first
View all priorities →Includes issues from the extended diagnostic report.
- Image dimensions declared
Declare width and height attributes (or an inline aspect-ratio style) on every visible <img> so the browser reserves space before the image loads. Reference: web.dev / Lighthouse "image elements have explicit width and height" (layout shift).
- Form controls named
Associate a label with each visible form control, or provide a non-empty aria-label / valid aria-labelledby.
- Descriptive link text
Replace generic link text such as "click here", "read more" or "saiba mais" with text (or an aria-label) that describes the destination. Reference: WCAG 2.4.4 Link Purpose (In Context).
Fix with your coding assistant
Copy a ready-to-use prompt with the issues and affected URLs.
Your path to S-Tier
Not yet S-TierHealthy links, every scored requirement passed, and complete evidence in the selected sample.
- Pass all scored quality requirements across the five categories.
- Verify every required check and selected destination; incomplete or retained evidence cannot unlock the badge.
How this result qualifies
Verified internal navigation
At least 10 internal destinations were verified. Unknown items do not disqualify the site; confirmed checklist failures reduce quality.
100.00/100 link health · 84.95/100 quality · 200 internal destinations
New comparison baseline. A change in coverage is not a verified improvement.
The diagnostic report below may cover additional pages and external links. Only the stored competitive sample determines the ranking. At least 10 verified internal links are required; unavailable checklist items do not exclude a site. How scoring works
Explore issues & evidenceIssues & evidenceConfirmed issues, suggested fixes and the evidence behind them.
0 diagnostic broken links39 pages readExtended evidence may include links outside the badge sample.
Broken links & sources
Latest competitive sample and evidence · 84.95/100 quality
At least 10 internal destinations were verified. Unknown items do not disqualify the site; confirmed checklist failures reduce quality. Each item is evaluated independently; unavailable readings do not veto the result.
20 selected source URLs · 200 internal destinations. 200 evaluated · 0 unknown · 0 using previous evidence. The expanded diagnostic report follows below.
Some checklist evidence is unavailable: Homepage sharing image available. 0 check(s) use previous evidence, for at most eight days from their last reliable reading. Other unknown observations have no scoring vote.
- SEO
- 100.00/100
- Accessibility
- 66.67/100
- Structure
- 80.83/100
- Sharing
- 80.80/100
- Security
- 100.00/100
Selected pages
- https://www.bcg.com/
- https://www.bcg.com/about/accessibility-statement
- https://www.bcg.com/about/client-impact
- https://www.bcg.com/about/commitments
- https://www.bcg.com/about/corporate-newsroom
- https://www.bcg.com/about/expertise
- https://www.bcg.com/about/news/media-contact
- https://www.bcg.com/about/overview
- https://www.bcg.com/about/overview/our-history
- https://www.bcg.com/about/people-culture/leadership
- https://www.bcg.com/about/privacy-policy
- https://www.bcg.com/about/purpose-people
- https://www.bcg.com/about/terms-of-use
- https://www.bcg.com/alumni
- https://www.bcg.com/bcg-answer
- https://www.bcg.com/bcg-institute
- https://www.bcg.com/capabilities/artificial-intelligence
- https://www.bcg.com/capabilities/artificial-intelligence/ai-agents
- https://www.bcg.com/capabilities/artificial-intelligence/generative-ai
- https://www.bcg.com/capabilities/artificial-intelligence/insights
Internal link verdicts and weights
- ok · weight 6 · https://careers.bcg.com/
- ok · weight 6 · https://careers.bcg.com/culture
- ok · weight 6 · https://careers.bcg.com/early-careers
- ok · weight 6 · https://careers.bcg.com/events
- ok · weight 6 · https://careers.bcg.com/experienced-professionals
- ok · weight 6 · https://careers.bcg.com/location
- ok · weight 6 · https://careers.bcg.com/search-results
- ok · weight 6 · https://www.bcg.com/
- ok · weight 6 · https://www.bcg.com/about/accessibility-statement
- ok · weight 6 · https://www.bcg.com/about/client-impact
- ok · weight 6 · https://www.bcg.com/about/commitments
- ok · weight 6 · https://www.bcg.com/about/corporate-newsroom
- ok · weight 6 · https://www.bcg.com/about/expertise
- ok · weight 6 · https://www.bcg.com/about/news/media-contact
- ok · weight 6 · https://www.bcg.com/about/overview
- ok · weight 6 · https://www.bcg.com/about/overview/our-history
- ok · weight 6 · https://www.bcg.com/about/people-culture/leadership
- ok · weight 6 · https://www.bcg.com/about/privacy-policy
- ok · weight 6 · https://www.bcg.com/about/purpose-people
- ok · weight 6 · https://www.bcg.com/about/terms-of-use
- ok · weight 6 · https://www.bcg.com/alumni
- ok · weight 6 · https://www.bcg.com/bcg-answer
- ok · weight 6 · https://www.bcg.com/bcg-institute
- ok · weight 6 · https://www.bcg.com/capabilities/artificial-intelligence
- ok · weight 6 · https://www.bcg.com/capabilities/artificial-intelligence/ai-agents
- ok · weight 6 · https://www.bcg.com/capabilities/artificial-intelligence/experts
- ok · weight 6 · https://www.bcg.com/capabilities/artificial-intelligence/generative-ai
- ok · weight 6 · https://www.bcg.com/capabilities/artificial-intelligence/insights
- ok · weight 6 · https://www.bcg.com/capabilities/artificial-intelligence/responsible-ai
- ok · weight 6 · https://www.bcg.com/capabilities/business-organizational-purpose/overview
- ok · weight 6 · https://www.bcg.com/capabilities/business-resilience
- ok · weight 6 · https://www.bcg.com/capabilities/business-transformation/overview
- ok · weight 6 · https://www.bcg.com/capabilities/business-transformation/performance-and-value-acceleration
- ok · weight 6 · https://www.bcg.com/capabilities/business-transformation/turnaround-and-restructuring-services
- ok · weight 6 · https://www.bcg.com/capabilities/climate-change-sustainability/climate-risk-adaptation-resilience
- ok · weight 6 · https://www.bcg.com/capabilities/climate-change-sustainability/decarbonization
- ok · weight 6 · https://www.bcg.com/capabilities/climate-change-sustainability/green-growth-accelerator
- ok · weight 6 · https://www.bcg.com/capabilities/climate-change-sustainability/nature-based-solutions
- ok · weight 6 · https://www.bcg.com/capabilities/climate-change-sustainability/overview
- ok · weight 6 · https://www.bcg.com/capabilities/climate-change-sustainability/sustainability-strategy-and-transformation
- ok · weight 6 · https://www.bcg.com/capabilities/climate-change-sustainability/sustainable-finance-and-investing
- ok · weight 6 · https://www.bcg.com/capabilities/climate-change-sustainability/sustainable-operations
- ok · weight 6 · https://www.bcg.com/capabilities/corporate-finance-strategy/business-strategy
- ok · weight 6 · https://www.bcg.com/capabilities/corporate-finance-strategy/corporate-strategy
- ok · weight 6 · https://www.bcg.com/capabilities/corporate-finance-strategy/family-business
- ok · weight 6 · https://www.bcg.com/capabilities/corporate-finance-strategy/finance-function-excellence
- ok · weight 6 · https://www.bcg.com/capabilities/corporate-finance-strategy/overview
- ok · weight 6 · https://www.bcg.com/capabilities/corporate-finance-strategy/strategic-planning
- ok · weight 6 · https://www.bcg.com/capabilities/corporate-finance-strategy/value-creation-strategy
- ok · weight 6 · https://www.bcg.com/capabilities/cost-management
- ok · weight 6 · https://www.bcg.com/capabilities/cost-management/insights
- ok · weight 6 · https://www.bcg.com/capabilities/cost-management/zero-based-budgeting
- ok · weight 6 · https://www.bcg.com/capabilities/customer-insights/customer-data-in-emerging-markets
- ok · weight 6 · https://www.bcg.com/capabilities/customer-insights/customer-data-in-global-markets
- ok · weight 6 · https://www.bcg.com/capabilities/customer-insights/customer-demand
- ok · weight 6 · https://www.bcg.com/capabilities/customer-insights/customer-experience
- ok · weight 6 · https://www.bcg.com/capabilities/customer-insights/customer-journey
- ok · weight 6 · https://www.bcg.com/capabilities/customer-insights/overview
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/agile-at-scale
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/blockchain
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/build-operate-transfer
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/cloud-computing
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/cybersecurity-digital-risk-management
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/data-analytics
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/devops
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/digital-ecosystems
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/digital-maturity
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/digital-platform
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/digital-strategy-roadmap
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/digital-transformation/overview
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/emerging-technologies
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/emerging-technologies/augmented-virtual-reality
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/emerging-technologies/deep-tech
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/emerging-technologies/metaverse-services
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/emerging-technologies/quantum-computing
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/emerging-technologies/synthetic-biology
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/internet-of-things
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/overview
- ok · weight 6 · https://www.bcg.com/capabilities/digital-technology-data/tech-function
- ok · weight 6 · https://www.bcg.com/capabilities/innovation-strategy-delivery/business-model-innovation
- ok · weight 6 · https://www.bcg.com/capabilities/innovation-strategy-delivery/corporate-venturing
- ok · weight 6 · https://www.bcg.com/capabilities/innovation-strategy-delivery/overview
- ok · weight 6 · https://www.bcg.com/capabilities/innovation-strategy-delivery/product-innovation-engineering
- ok · weight 6 · https://www.bcg.com/capabilities/international-business/foreign-direct-investment-acceleration
- ok · weight 6 · https://www.bcg.com/capabilities/international-business/go-to-market-strategy-for-emerging-markets
- ok · weight 6 · https://www.bcg.com/capabilities/international-business/navigating-international-trade
- ok · weight 6 · https://www.bcg.com/capabilities/international-business/overview
- ok · weight 6 · https://www.bcg.com/capabilities/manufacturing/industry-4.0
- ok · weight 6 · https://www.bcg.com/capabilities/manufacturing/overview
- ok · weight 6 · https://www.bcg.com/capabilities/marketing-sales/digital-marketing
- ok · weight 6 · https://www.bcg.com/capabilities/marketing-sales/digital-sales
- ok · weight 6 · https://www.bcg.com/capabilities/marketing-sales/e-commerce
- ok · weight 6 · https://www.bcg.com/capabilities/marketing-sales/marketing-function-excellence
- ok · weight 6 · https://www.bcg.com/capabilities/marketing-sales/overview
- ok · weight 6 · https://www.bcg.com/capabilities/marketing-sales/personalization
- ok · weight 6 · https://www.bcg.com/capabilities/marketing-sales/sales-channel-strategy
- ok · weight 6 · https://www.bcg.com/capabilities/marketing-sales/value-accelerator
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/carve-outs
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/divestitures
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/due-diligence
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/ipos
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/joint-ventures-alliances
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/m-and-a
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/overview
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/post-merger-integration
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/strategic-alliances
- ok · weight 6 · https://www.bcg.com/capabilities/mergers-acquisitions-transactions-pmi/vendor-due-diligence
- ok · weight 6 · https://www.bcg.com/capabilities/operations/capital-projects-excellence
- ok · weight 6 · https://www.bcg.com/capabilities/operations/digital-support-functions
- ok · weight 6 · https://www.bcg.com/capabilities/operations/end-to-end-operational-excellence
- ok · weight 6 · https://www.bcg.com/capabilities/operations/overview
- ok · weight 6 · https://www.bcg.com/capabilities/operations/procurement
- ok · weight 6 · https://www.bcg.com/capabilities/operations/service-operations
- ok · weight 6 · https://www.bcg.com/capabilities/operations/supply-chain-management
- ok · weight 6 · https://www.bcg.com/capabilities/organization-strategy/behavior-change
- ok · weight 6 · https://www.bcg.com/capabilities/organization-strategy/culture-change-management
- ok · weight 6 · https://www.bcg.com/capabilities/organization-strategy/organization-design
- ok · weight 6 · https://www.bcg.com/capabilities/organization-strategy/overview
- ok · weight 6 · https://www.bcg.com/capabilities/organization-strategy/platform-operating-model
- ok · weight 6 · https://www.bcg.com/capabilities/organization-strategy/smart-simplicity
- ok · weight 6 · https://www.bcg.com/capabilities/people-strategy/digital-human-resources
- ok · weight 6 · https://www.bcg.com/capabilities/people-strategy/executive-coaching
- ok · weight 6 · https://www.bcg.com/capabilities/people-strategy/future-of-work
- ok · weight 6 · https://www.bcg.com/capabilities/people-strategy/leadership-development
- ok · weight 6 · https://www.bcg.com/capabilities/people-strategy/overview
- ok · weight 6 · https://www.bcg.com/capabilities/people-strategy/talent-skills-strategy
- ok · weight 6 · https://www.bcg.com/capabilities/pricing-revenue-management/b2b-pricing
- ok · weight 6 · https://www.bcg.com/capabilities/pricing-revenue-management/b2c-pricing
- ok · weight 6 · https://www.bcg.com/capabilities/pricing-revenue-management/overview
- ok · weight 6 · https://www.bcg.com/capabilities/pricing-revenue-management/revenue-growth-management
- ok · weight 6 · https://www.bcg.com/capabilities/risk-management-and-compliance/advanced-analytics-and-technology
- ok · weight 6 · https://www.bcg.com/capabilities/risk-management-and-compliance/balance-sheet-management
- ok · weight 6 · https://www.bcg.com/capabilities/risk-management-and-compliance/commodity-market-risk
- ok · weight 6 · https://www.bcg.com/capabilities/risk-management-and-compliance/compliance-and-crisis-management
- ok · weight 6 · https://www.bcg.com/capabilities/risk-management-and-compliance/credit-risk-management
- ok · weight 6 · https://www.bcg.com/capabilities/risk-management-and-compliance/operational-risk-and-resilience
- ok · weight 6 · https://www.bcg.com/capabilities/risk-management-and-compliance/overview
- ok · weight 6 · https://www.bcg.com/capabilities/social-impact/food-systems-food-security
- ok · weight 6 · https://www.bcg.com/capabilities/social-impact/humanitarian-response
- ok · weight 6 · https://www.bcg.com/capabilities/social-impact/international-development
- ok · weight 6 · https://www.bcg.com/capabilities/social-impact/overview
- ok · weight 6 · https://www.bcg.com/executives/ceo-agenda
- ok · weight 6 · https://www.bcg.com/featured-insights/executive-perspectives
- ok · weight 6 · https://www.bcg.com/featured-insights/podcasts
- ok · weight 6 · https://www.bcg.com/industries/aerospace-and-defense-industry
- ok · weight 6 · https://www.bcg.com/industries/automotive/overview
- ok · weight 6 · https://www.bcg.com/industries/consumer-products-industry/fast-moving-consumer-goods
- ok · weight 6 · https://www.bcg.com/industries/consumer-products-industry/overview
- ok · weight 6 · https://www.bcg.com/industries/education/higher-education
- ok · weight 6 · https://www.bcg.com/industries/education/k-12-education
- ok · weight 6 · https://www.bcg.com/industries/education/overview
- ok · weight 6 · https://www.bcg.com/industries/energy/downstream-oil-and-gas
- ok · weight 6 · https://www.bcg.com/industries/energy/energy-transition
- ok · weight 6 · https://www.bcg.com/industries/energy/overview
- ok · weight 6 · https://www.bcg.com/industries/energy/power-utilities
- ok · weight 6 · https://www.bcg.com/industries/energy/renewables-low-carbon-solutions
- ok · weight 6 · https://www.bcg.com/industries/energy/upstream-operations
- ok · weight 6 · https://www.bcg.com/industries/financial-institutions/asset-management
- ok · weight 6 · https://www.bcg.com/industries/financial-institutions/banking
- ok · weight 6 · https://www.bcg.com/industries/financial-institutions/digital-assets
- ok · weight 6 · https://www.bcg.com/industries/financial-institutions/fintech
- ok · weight 6 · https://www.bcg.com/industries/financial-institutions/overview
- ok · weight 6 · https://www.bcg.com/industries/financial-institutions/transaction-banking
- ok · weight 6 · https://www.bcg.com/industries/financial-institutions/wealth-management
- ok · weight 6 · https://www.bcg.com/industries/health-care/biopharma
- ok · weight 6 · https://www.bcg.com/industries/health-care/global-health
- ok · weight 6 · https://www.bcg.com/industries/health-care/health-care-services
- ok · weight 6 · https://www.bcg.com/industries/health-care/medical-devices-technology
- ok · weight 6 · https://www.bcg.com/industries/health-care/oncology-solutions
- ok · weight 6 · https://www.bcg.com/industries/health-care/overview
- ok · weight 6 · https://www.bcg.com/industries/health-care/value-based-health-care
- ok · weight 6 · https://www.bcg.com/industries/industrial-goods/agribusiness-industry
- ok · weight 6 · https://www.bcg.com/industries/industrial-goods/building-materials-industry
- ok · weight 6 · https://www.bcg.com/industries/industrial-goods/chemicals
- ok · weight 6 · https://www.bcg.com/industries/industrial-goods/forest-products-paper-packaging
- ok · weight 6 · https://www.bcg.com/industries/industrial-goods/machinery-industrial-automation
- ok · weight 6 · https://www.bcg.com/industries/industrial-goods/metals-mining
- ok · weight 6 · https://www.bcg.com/industries/industrial-goods/overview
- ok · weight 6 · https://www.bcg.com/industries/insurance/bancassurance
- ok · weight 6 · https://www.bcg.com/industries/insurance/insurtech
- ok · weight 6 · https://www.bcg.com/industries/insurance/life-insurance
- ok · weight 6 · https://www.bcg.com/industries/insurance/overview
- ok · weight 6 · https://www.bcg.com/industries/insurance/property-casualty-insurance
- ok · weight 6 · https://www.bcg.com/industries/insurance/reinsurance
- ok · weight 6 · https://www.bcg.com/industries/principal-investors-private-equity/fund-strategy-operations
- ok · weight 6 · https://www.bcg.com/industries/principal-investors-private-equity/overview
- ok · weight 6 · https://www.bcg.com/industries/principal-investors-private-equity/portfolio-acceleration
- ok · weight 6 · https://www.bcg.com/industries/principal-investors-private-equity/sustainability-in-private-equity
- ok · weight 6 · https://www.bcg.com/industries/principal-investors-private-equity/tech-capital-consulting
- ok · weight 6 · https://www.bcg.com/industries/public-sector/commercialization-of-space
- ok · weight 6 · https://www.bcg.com/industries/public-sector/defense-security
- ok · weight 6 · https://www.bcg.com/industries/public-sector/digital-government
- ok · weight 6 · https://www.bcg.com/industries/public-sector/economic-development
- ok · weight 6 · https://www.bcg.com/industries/public-sector/mobility
- ok · weight 6 · https://www.bcg.com/industries/public-sector/overview
- ok · weight 6 · https://www.bcg.com/industries/retail/fashion-industry
- ok · weight 6 · https://www.bcg.com/industries/retail/foodservice-distribution-industry
- ok · weight 6 · https://www.bcg.com/industries/retail/grocery-industry
- ok · weight 6 · https://www.bcg.com/industries/retail/luxury-goods
- ok · weight 6 · https://www.bcg.com/industries/retail/overview
Scoring checks
- Page title: passed · 20/20 applicable observations
https://www.bcg.com/: Strategic Management Consulting | Boston Consulting Group
https://www.bcg.com/about/accessibility-statement: Privacy Policy | BCG Web Accessibility Statement
https://www.bcg.com/about/client-impact: Our Client Impact | Driving Lasting Competitive Advantage | BCG
https://www.bcg.com/about/commitments: Our Commitments | BCG
https://www.bcg.com/about/corporate-newsroom: Corporate Newsroom | BCG
- Distinct page titles: passed · 20/20 applicable observations
https://www.bcg.com/: Strategic Management Consulting | Boston Consulting Group
https://www.bcg.com/about/accessibility-statement: Privacy Policy | BCG Web Accessibility Statement
https://www.bcg.com/about/client-impact: Our Client Impact | Driving Lasting Competitive Advantage | BCG
https://www.bcg.com/about/commitments: Our Commitments | BCG
https://www.bcg.com/about/corporate-newsroom: Corporate Newsroom | BCG
- Meta description: passed · 20/20 applicable observations
https://www.bcg.com/: BCG is a global consulting firm that partners with leaders in business and society to deliver transformative impact. Learn more about BCG.
https://www.bcg.com/about/accessibility-statement: Boston Consulting Group is committed to digital accessibility and uses the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA, as its standard for improving accessibility across its websites.
https://www.bcg.com/about/client-impact: See how leading organizations partner with BCG to combine strategy, execution, and applied AI to drive transformation and lasting competitive advantage.
https://www.bcg.com/about/commitments: For more than 60 years, BCG has helped organizations create lasting value through transformative impact and a commitment to clients, people, and society.
https://www.bcg.com/about/corporate-newsroom: Welcome to BCG’s corporate newsroom. Explore our media center for resources, press releases, trending topics, media contacts, and recent press highlights.
- Self-referencing canonical: passed · 20/20 applicable observations
https://www.bcg.com/: https://www.bcg.com/
https://www.bcg.com/about/accessibility-statement: https://www.bcg.com/about/accessibility-statement
https://www.bcg.com/about/client-impact: https://www.bcg.com/about/client-impact
https://www.bcg.com/about/commitments: https://www.bcg.com/about/commitments
https://www.bcg.com/about/corporate-newsroom: https://www.bcg.com/about/corporate-newsroom
- Main heading: passed · 20/20 applicable observations
https://www.bcg.com/: 1 H1 element(s)
https://www.bcg.com/about/accessibility-statement: 1 H1 element(s)
https://www.bcg.com/about/client-impact: 1 H1 element(s)
https://www.bcg.com/about/commitments: 1 H1 element(s)
https://www.bcg.com/about/corporate-newsroom: 1 H1 element(s)
- Heading hierarchy: failed · 17/20 applicable observations
https://www.bcg.com/about/corporate-newsroom: 1 skipped heading level(s)
https://www.bcg.com/about/privacy-policy: 1 skipped heading level(s)
https://www.bcg.com/about/terms-of-use: 1 skipped heading level(s)
https://www.bcg.com/: 0 skipped heading level(s)
https://www.bcg.com/about/accessibility-statement: 0 skipped heading level(s)
- Main landmark: passed · 20/20 applicable observations
https://www.bcg.com/: 1 main landmarks
https://www.bcg.com/about/accessibility-statement: 1 main landmarks
https://www.bcg.com/about/client-impact: 1 main landmarks
https://www.bcg.com/about/commitments: 1 main landmarks
https://www.bcg.com/about/corporate-newsroom: 1 main landmarks
- Mobile viewport: passed · 20/20 applicable observations
https://www.bcg.com/: width=device-width, initial-scale=1
https://www.bcg.com/about/accessibility-statement: width=device-width, initial-scale=1
https://www.bcg.com/about/client-impact: width=device-width, initial-scale=1
https://www.bcg.com/about/commitments: width=device-width, initial-scale=1
https://www.bcg.com/about/corporate-newsroom: width=device-width, initial-scale=1
- Image dimensions declared: failed · 0/16 applicable observations
https://www.bcg.com/: 17 of 17 images lack width/height attributes or an aspect-ratio style
https://www.bcg.com/about/accessibility-statement: 0 of 0 images lack width/height attributes or an aspect-ratio style
https://www.bcg.com/about/client-impact: 27 of 27 images lack width/height attributes or an aspect-ratio style
https://www.bcg.com/about/commitments: 18 of 18 images lack width/height attributes or an aspect-ratio style
https://www.bcg.com/about/corporate-newsroom: 11 of 11 images lack width/height attributes or an aspect-ratio style
- Structured data syntax: passed · 20/20 applicable observations
https://www.bcg.com/: 1 of 1 blocks have valid JSON-LD structure
https://www.bcg.com/about/accessibility-statement: 1 of 1 blocks have valid JSON-LD structure
https://www.bcg.com/about/client-impact: 1 of 1 blocks have valid JSON-LD structure
https://www.bcg.com/about/commitments: 1 of 1 blocks have valid JSON-LD structure
https://www.bcg.com/about/corporate-newsroom: 1 of 1 blocks have valid JSON-LD structure
- Document language: passed · 20/20 applicable observations
https://www.bcg.com/: en
https://www.bcg.com/about/accessibility-statement: en
https://www.bcg.com/about/client-impact: en
https://www.bcg.com/about/commitments: en
https://www.bcg.com/about/corporate-newsroom: en
- Image alternatives declared: passed · 16/16 applicable observations
https://www.bcg.com/about/accessibility-statement: 0 of 0 images lack an alt attribute
https://www.bcg.com/about/privacy-policy: 0 of 0 images lack an alt attribute
https://www.bcg.com/about/terms-of-use: 0 of 0 images lack an alt attribute
https://www.bcg.com/bcg-answer: 0 of 0 images lack an alt attribute
https://www.bcg.com/: 0 of 17 images lack an alt attribute
- Form controls named: failed · 0/20 applicable observations
https://www.bcg.com/: 1 of 2 controls have no HTML label
https://www.bcg.com/about/accessibility-statement: 1 of 1 controls have no HTML label
https://www.bcg.com/about/client-impact: 1 of 1 controls have no HTML label
https://www.bcg.com/about/commitments: 1 of 4 controls have no HTML label
https://www.bcg.com/about/corporate-newsroom: 1 of 1 controls have no HTML label
- Buttons named: passed · 20/20 applicable observations
https://www.bcg.com/: 0 of 9 buttons have no HTML name
https://www.bcg.com/about/accessibility-statement: 0 of 8 buttons have no HTML name
https://www.bcg.com/about/client-impact: 0 of 8 buttons have no HTML name
https://www.bcg.com/about/commitments: 0 of 16 buttons have no HTML name
https://www.bcg.com/about/corporate-newsroom: 0 of 8 buttons have no HTML name
- Links named: passed · 20/20 applicable observations
https://www.bcg.com/: 0 of 84 links have no HTML name
https://www.bcg.com/about/accessibility-statement: 0 of 29 links have no HTML name
https://www.bcg.com/about/client-impact: 0 of 74 links have no HTML name
https://www.bcg.com/about/commitments: 0 of 46 links have no HTML name
https://www.bcg.com/about/corporate-newsroom: 0 of 71 links have no HTML name
- Descriptive link text: failed · 0/20 applicable observations
https://www.bcg.com/: 16 of 84 links use generic text: "learn more", "here"
https://www.bcg.com/about/accessibility-statement: 2 of 29 links use generic text: "here"
https://www.bcg.com/about/client-impact: 17 of 74 links use generic text: "learn more", "here"
https://www.bcg.com/about/commitments: 4 of 46 links use generic text: "here", "click here"
https://www.bcg.com/about/corporate-newsroom: 15 of 71 links use generic text: "learn more", "here"
- Open Graph title: failed · 18/20 applicable observations
https://www.bcg.com/: No og:title
https://www.bcg.com/alumni: No og:title
https://www.bcg.com/about/accessibility-statement: BCG Web Accessibility Statement
https://www.bcg.com/about/client-impact: Our Client Impact
https://www.bcg.com/about/commitments: Our Commitments
- Open Graph description: failed · 13/20 applicable observations
https://www.bcg.com/: No og:description
https://www.bcg.com/about/corporate-newsroom: No og:description
https://www.bcg.com/about/news/media-contact: No og:description
https://www.bcg.com/about/overview/our-history: No og:description
https://www.bcg.com/about/privacy-policy: No og:description
- Open Graph type: passed · 20/20 applicable observations
https://www.bcg.com/: website
https://www.bcg.com/about/accessibility-statement: website
https://www.bcg.com/about/client-impact: website
https://www.bcg.com/about/commitments: website
https://www.bcg.com/about/corporate-newsroom: website
- Open Graph URL: passed · 20/20 applicable observations
https://www.bcg.com/: https://www.bcg.com/
https://www.bcg.com/about/accessibility-statement: https://www.bcg.com/about/accessibility-statement
https://www.bcg.com/about/client-impact: https://www.bcg.com/about/client-impact
https://www.bcg.com/about/commitments: https://www.bcg.com/about/commitments
https://www.bcg.com/about/corporate-newsroom: https://www.bcg.com/about/corporate-newsroom
- Open Graph image URL: failed · 11/20 applicable observations
https://www.bcg.com/about/accessibility-statement: No og:image
https://www.bcg.com/about/corporate-newsroom: No og:image
https://www.bcg.com/about/news/media-contact: No og:image
https://www.bcg.com/about/overview/our-history: No og:image
https://www.bcg.com/about/people-culture/leadership: No og:image
- Open Graph image description: failed · 4/11 applicable observations
https://www.bcg.com/about/accessibility-statement: No sharing image description
https://www.bcg.com/about/client-impact: No sharing image description
https://www.bcg.com/about/commitments: No sharing image description
https://www.bcg.com/about/corporate-newsroom: No sharing image description
https://www.bcg.com/about/expertise: No sharing image description
- Social card type: passed · 20/20 applicable observations
https://www.bcg.com/: summary_large_image
https://www.bcg.com/about/accessibility-statement: summary_large_image
https://www.bcg.com/about/client-impact: summary_large_image
https://www.bcg.com/about/commitments: summary_large_image
https://www.bcg.com/about/corporate-newsroom: summary_large_image
- HTTPS page: passed · 20/20 applicable observations
https://www.bcg.com/: https://www.bcg.com/
https://www.bcg.com/about/accessibility-statement: https://www.bcg.com/about/accessibility-statement
https://www.bcg.com/about/client-impact: https://www.bcg.com/about/client-impact
https://www.bcg.com/about/commitments: https://www.bcg.com/about/commitments
https://www.bcg.com/about/corporate-newsroom: https://www.bcg.com/about/corporate-newsroom
- No insecure embedded resources: passed · 20/20 applicable observations
https://www.bcg.com/: 0 HTTP embedded resource URL(s)
https://www.bcg.com/about/accessibility-statement: 0 HTTP embedded resource URL(s)
https://www.bcg.com/about/client-impact: 0 HTTP embedded resource URL(s)
https://www.bcg.com/about/commitments: 0 HTTP embedded resource URL(s)
https://www.bcg.com/about/corporate-newsroom: 0 HTTP embedded resource URL(s)
- Homepage favicon available: passed · 1/1 applicable observations
https://www.bcg.com/favicon.ico: HTTP 200; image/x-icon;charset=UTF-8
- Homepage sharing image available: unverified · 0/1 applicable observations
https://web-assets.bcg.com/dims4/default/c5f6f86/2147483647/strip/true/crop/843x443+0+199/resize/1200x630!/format/webp/quality/80/?url=http%3A%2F%2Fboston-consulting-group-brightspot.s3.amazonaws.com%2Fc7%2F61%2F278ef73b486fa33e88de8ef2491c%2Fsource-homepage-thumbnail.jpg: The image could not be fetched within the network policy and 2 MB limit.
- Root sitemap available: passed · 1/1 applicable observations
https://www.bcg.com/sitemap.xml: HTTP 200; sitemap root found
- Rendered color contrast: unverified · 0/1 applicable observations
https://www.bcg.com/: Requires a browser or human assessment; excluded from points.
- Keyboard and focus behavior: unverified · 0/1 applicable observations
https://www.bcg.com/: Requires a browser or human assessment; excluded from points.
- HSTS declared: passed · 1/1 applicable observations
https://www.bcg.com/: Strict-Transport-Security: max-age=31536000; includeSubDomains; preload
- Content Security Policy declared: passed · 1/1 applicable observations
https://www.bcg.com/: Content-Security-Policy: frame-ancestors 'none';object-src 'none'
Sample reference: ae76cc073e31990119cddaeb1b830a012a9a1654bbaf538075ad1be8ae49d07b
No confirmed broken links in this sample. Unverified URLs are not evidence of healthy links.
Diagnostic checklist
23 passed · 9 need work · 4 not verified. Open a check for the evidence and suggested fix.
- SEO
- 100.00
- Accessibility
- 66.67
- Structure
- 82.05
- Sharing
- 77.09
- Security
- 100.00
- AI access
- 100.00
- Performance
- 0.00
HTTP response measurement
83 ms median to homepage response headers. Measurements: 91, 83, 77 ms.
Same crawler, three sequential requests, DNS and TLS included. Timing is diagnostic only and never decides a position. This is server/network response, not browser loading or Core Web Vitals.
Your checklist over time
Sep 12
85.08/100
Oct 22
84.95/100
Same checklist version; page samples may differ. A score change does not by itself prove a particular issue was fixed.
Static checks inspect crawler-visible HTML; they do not certify accessibility or code quality.
SEO0 to improve
Page titlePassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Give each page a descriptive, non-empty <title>.
- https://www.bcg.com/Strategic Management Consulting | Boston Consulting Group
- https://www.bcg.com/about/accessibility-statementPrivacy Policy | BCG Web Accessibility Statement
- https://www.bcg.com/about/client-impactOur Client Impact | Driving Lasting Competitive Advantage | BCG
- https://www.bcg.com/about/commitmentsOur Commitments | BCG
- https://www.bcg.com/about/corporate-newsroomCorporate Newsroom | BCG
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Distinct page titlesPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Use a title that describes the purpose of this page rather than repeating the same title across URLs.
- https://www.bcg.com/Strategic Management Consulting | Boston Consulting Group
- https://www.bcg.com/about/accessibility-statementPrivacy Policy | BCG Web Accessibility Statement
- https://www.bcg.com/about/client-impactOur Client Impact | Driving Lasting Competitive Advantage | BCG
- https://www.bcg.com/about/commitmentsOur Commitments | BCG
- https://www.bcg.com/about/corporate-newsroomCorporate Newsroom | BCG
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Meta descriptionPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add a non-empty meta name="description" that summarizes this page.
- https://www.bcg.com/BCG is a global consulting firm that partners with leaders in business and society to deliver transformative impact. Learn more about BCG.
- https://www.bcg.com/about/accessibility-statementBoston Consulting Group is committed to digital accessibility and uses the Web Content Accessibility Guidelines (WCAG) 2.1, Level AA, as its standard for improving accessibility across its websites.
- https://www.bcg.com/about/client-impactSee how leading organizations partner with BCG to combine strategy, execution, and applied AI to drive transformation and lasting competitive advantage.
- https://www.bcg.com/about/commitmentsFor more than 60 years, BCG has helped organizations create lasting value through transformative impact and a commitment to clients, people, and society.
- https://www.bcg.com/about/corporate-newsroomWelcome to BCG’s corporate newsroom. Explore our media center for resources, press releases, trending topics, media contacts, and recent press highlights.
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Self-referencing canonicalPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Declare exactly one <link rel="canonical"> whose absolute URL is this page's own final URL (same scheme, host, path and query; only a trailing slash or fragment may differ). Cross-URL canonicals belong on duplicate pages, not on the indexable page itself. Reference: Google Search Central, canonicalization.
- https://www.bcg.com/https://www.bcg.com/
- https://www.bcg.com/about/accessibility-statementhttps://www.bcg.com/about/accessibility-statement
- https://www.bcg.com/about/client-impacthttps://www.bcg.com/about/client-impact
- https://www.bcg.com/about/commitmentshttps://www.bcg.com/about/commitments
- https://www.bcg.com/about/corporate-newsroomhttps://www.bcg.com/about/corporate-newsroom
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Root sitemap availablePassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Publish a sitemap URL set or index at /sitemap.xml. This checks its root, not every listed URL.
- https://www.bcg.com/sitemap.xmlHTTP 200; sitemap root found
Accessibility2 to improve
Document languagePassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Declare a valid language tag on the html element, such as en or pt-BR.
- https://www.bcg.com/en
- https://www.bcg.com/about/accessibility-statementen
- https://www.bcg.com/about/client-impacten
- https://www.bcg.com/about/commitmentsen
- https://www.bcg.com/about/corporate-newsroomen
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Image alternatives declaredPassed
35/35 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add alt text to informative images. Use alt="" for decorative images. This check does not judge text quality.
- https://www.bcg.com/about/accessibility-statement0 of 0 images lack an alt attribute
- https://www.bcg.com/about/privacy-policy0 of 0 images lack an alt attribute
- https://www.bcg.com/about/terms-of-use0 of 0 images lack an alt attribute
- https://www.bcg.com/bcg-answer0 of 0 images lack an alt attribute
- https://www.bcg.com/0 of 17 images lack an alt attribute
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Form controls namedNeeds work
0/39 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Associate a label with each visible form control, or provide a non-empty aria-label / valid aria-labelledby.
- https://www.bcg.com/1 of 2 controls have no HTML label
- https://www.bcg.com/about/accessibility-statement1 of 1 controls have no HTML label
- https://www.bcg.com/about/client-impact1 of 1 controls have no HTML label
- https://www.bcg.com/about/commitments1 of 4 controls have no HTML label
- https://www.bcg.com/about/corporate-newsroom1 of 1 controls have no HTML label
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Links namedPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Give every link visible text or a meaningful accessible name.
- https://www.bcg.com/0 of 84 links have no HTML name
- https://www.bcg.com/about/accessibility-statement0 of 29 links have no HTML name
- https://www.bcg.com/about/client-impact0 of 74 links have no HTML name
- https://www.bcg.com/about/commitments0 of 46 links have no HTML name
- https://www.bcg.com/about/corporate-newsroom0 of 71 links have no HTML name
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Descriptive link textNeeds work
0/39 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Replace generic link text such as "click here", "read more" or "saiba mais" with text (or an aria-label) that describes the destination. Reference: WCAG 2.4.4 Link Purpose (In Context).
- https://www.bcg.com/16 of 84 links use generic text: "learn more", "here"
- https://www.bcg.com/about/accessibility-statement2 of 29 links use generic text: "here"
- https://www.bcg.com/about/client-impact17 of 74 links use generic text: "learn more", "here"
- https://www.bcg.com/about/commitments4 of 46 links use generic text: "here", "click here"
- https://www.bcg.com/about/corporate-newsroom15 of 71 links use generic text: "learn more", "here"
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Rendered color contrastNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Check foreground/background contrast in the rendered page.
- https://www.bcg.com/Requires a browser or human assessment; excluded from points.
Keyboard and focus behaviorNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Test every interactive control with a keyboard and inspect focus visibility.
- https://www.bcg.com/Requires a browser or human assessment; excluded from points.
Structure2 to improve
Main headingPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add a descriptive H1 identifying the main topic.
- https://www.bcg.com/1 H1 element(s)
- https://www.bcg.com/about/accessibility-statement1 H1 element(s)
- https://www.bcg.com/about/client-impact1 H1 element(s)
- https://www.bcg.com/about/commitments1 H1 element(s)
- https://www.bcg.com/about/corporate-newsroom1 H1 element(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Heading hierarchyNeeds work
36/39 applicable observations passed. 0.92/1 checklist weight earned.
How to improve: Nest headings logically without skipping a level, starting with H1.
- https://www.bcg.com/about/corporate-newsroom1 skipped heading level(s)
- https://www.bcg.com/about/privacy-policy1 skipped heading level(s)
- https://www.bcg.com/about/terms-of-use1 skipped heading level(s)
- https://www.bcg.com/0 skipped heading level(s)
- https://www.bcg.com/about/accessibility-statement0 skipped heading level(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Main landmarkPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Mark the main content with one <main> or role="main" landmark.
- https://www.bcg.com/1 main landmarks
- https://www.bcg.com/about/accessibility-statement1 main landmarks
- https://www.bcg.com/about/client-impact1 main landmarks
- https://www.bcg.com/about/commitments1 main landmarks
- https://www.bcg.com/about/corporate-newsroom1 main landmarks
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Mobile viewportPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add meta name="viewport" with width=device-width and do not disable user zoom.
- https://www.bcg.com/width=device-width, initial-scale=1
- https://www.bcg.com/about/accessibility-statementwidth=device-width, initial-scale=1
- https://www.bcg.com/about/client-impactwidth=device-width, initial-scale=1
- https://www.bcg.com/about/commitmentswidth=device-width, initial-scale=1
- https://www.bcg.com/about/corporate-newsroomwidth=device-width, initial-scale=1
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Image dimensions declaredNeeds work
0/35 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Declare width and height attributes (or an inline aspect-ratio style) on every visible <img> so the browser reserves space before the image loads. Reference: web.dev / Lighthouse "image elements have explicit width and height" (layout shift).
- https://www.bcg.com/17 of 17 images lack width/height attributes or an aspect-ratio style
- https://www.bcg.com/about/accessibility-statement0 of 0 images lack width/height attributes or an aspect-ratio style
- https://www.bcg.com/about/client-impact27 of 27 images lack width/height attributes or an aspect-ratio style
- https://www.bcg.com/about/commitments18 of 18 images lack width/height attributes or an aspect-ratio style
- https://www.bcg.com/about/corporate-newsroom11 of 11 images lack width/height attributes or an aspect-ratio style
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Structured data syntaxPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Provide JSON-LD with @context and @type (or a typed @graph). Match the markup to the visible content; syntax alone does not validate its meaning. Reference: schema.org and Google structured data guidelines.
- https://www.bcg.com/1 of 1 blocks have valid JSON-LD structure
- https://www.bcg.com/about/accessibility-statement1 of 1 blocks have valid JSON-LD structure
- https://www.bcg.com/about/client-impact1 of 1 blocks have valid JSON-LD structure
- https://www.bcg.com/about/commitments1 of 1 blocks have valid JSON-LD structure
- https://www.bcg.com/about/corporate-newsroom1 of 1 blocks have valid JSON-LD structure
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Sharing4 to improve
Open Graph titleNeeds work
37/39 applicable observations passed. 0.95/1 checklist weight earned.
How to improve: Provide a non-empty og:title meta property.
- https://www.bcg.com/No og:title
- https://www.bcg.com/alumniNo og:title
- https://www.bcg.com/about/accessibility-statementBCG Web Accessibility Statement
- https://www.bcg.com/about/client-impactOur Client Impact
- https://www.bcg.com/about/commitmentsOur Commitments
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph descriptionNeeds work
32/39 applicable observations passed. 0.82/1 checklist weight earned.
How to improve: Provide a non-empty og:description meta property.
- https://www.bcg.com/No og:description
- https://www.bcg.com/about/corporate-newsroomNo og:description
- https://www.bcg.com/about/news/media-contactNo og:description
- https://www.bcg.com/about/overview/our-historyNo og:description
- https://www.bcg.com/about/privacy-policyNo og:description
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph typePassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Declare og:type, such as website or article.
- https://www.bcg.com/website
- https://www.bcg.com/about/accessibility-statementwebsite
- https://www.bcg.com/about/client-impactwebsite
- https://www.bcg.com/about/commitmentswebsite
- https://www.bcg.com/about/corporate-newsroomwebsite
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph URLPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Set og:url to an absolute HTTP(S) URL for this content.
- https://www.bcg.com/https://www.bcg.com/
- https://www.bcg.com/about/accessibility-statementhttps://www.bcg.com/about/accessibility-statement
- https://www.bcg.com/about/client-impacthttps://www.bcg.com/about/client-impact
- https://www.bcg.com/about/commitmentshttps://www.bcg.com/about/commitments
- https://www.bcg.com/about/corporate-newsroomhttps://www.bcg.com/about/corporate-newsroom
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph image URLNeeds work
30/39 applicable observations passed. 0.77/1 checklist weight earned.
How to improve: Set og:image to an absolute HTTP(S) image URL. Homepage image availability is checked separately.
- https://www.bcg.com/about/accessibility-statementNo og:image
- https://www.bcg.com/about/corporate-newsroomNo og:image
- https://www.bcg.com/about/news/media-contactNo og:image
- https://www.bcg.com/about/overview/our-historyNo og:image
- https://www.bcg.com/about/people-culture/leadershipNo og:image
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph image descriptionNeeds work
12/30 applicable observations passed. 0.40/1 checklist weight earned.
How to improve: Describe the sharing image with og:image:alt.
- https://www.bcg.com/about/accessibility-statementNo sharing image description
- https://www.bcg.com/about/client-impactNo sharing image description
- https://www.bcg.com/about/commitmentsNo sharing image description
- https://www.bcg.com/about/corporate-newsroomNo sharing image description
- https://www.bcg.com/about/expertiseNo sharing image description
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Social card typePassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Declare twitter:card as summary or summary_large_image for a website card.
- https://www.bcg.com/summary_large_image
- https://www.bcg.com/about/accessibility-statementsummary_large_image
- https://www.bcg.com/about/client-impactsummary_large_image
- https://www.bcg.com/about/commitmentssummary_large_image
- https://www.bcg.com/about/corporate-newsroomsummary_large_image
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Homepage favicon availablePassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Serve a non-empty public image with an image Content-Type.
- https://www.bcg.com/favicon.icoHTTP 200; image/x-icon;charset=UTF-8
Homepage sharing image availableNot verified
0/1 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Check access, image size and Content-Type, then rescan.
- https://web-assets.bcg.com/dims4/default/c5f6f86/2147483647/strip/true/crop/843x443+0+199/resize/1200x630!/format/webp/quality/80/?url=http%3A%2F%2Fboston-consulting-group-brightspot.s3.amazonaws.com%2Fc7%2F61%2F278ef73b486fa33e88de8ef2491c%2Fsource-homepage-thumbnail.jpgThe image could not be fetched within the network policy and 2 MB limit.
Security0 to improve
HTTPS pagePassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Serve the page over HTTPS with a valid certificate.
- https://www.bcg.com/https://www.bcg.com/
- https://www.bcg.com/about/accessibility-statementhttps://www.bcg.com/about/accessibility-statement
- https://www.bcg.com/about/client-impacthttps://www.bcg.com/about/client-impact
- https://www.bcg.com/about/commitmentshttps://www.bcg.com/about/commitments
- https://www.bcg.com/about/corporate-newsroomhttps://www.bcg.com/about/corporate-newsroom
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
No insecure embedded resourcesPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Use HTTPS for embedded script, image, stylesheet, frame, audio and video URLs.
- https://www.bcg.com/0 HTTP embedded resource URL(s)
- https://www.bcg.com/about/accessibility-statement0 HTTP embedded resource URL(s)
- https://www.bcg.com/about/client-impact0 HTTP embedded resource URL(s)
- https://www.bcg.com/about/commitments0 HTTP embedded resource URL(s)
- https://www.bcg.com/about/corporate-newsroom0 HTTP embedded resource URL(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
HSTS declaredPassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Send Strict-Transport-Security on HTTPS responses with max-age of at least 15552000 seconds (180 days); OWASP recommends one year and includeSubDomains. Reference: OWASP HTTP Strict Transport Security cheat sheet, MDN.
- https://www.bcg.com/Strict-Transport-Security: max-age=31536000; includeSubDomains; preload
Content Security Policy declaredPassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Send a Content-Security-Policy header (or a <meta http-equiv="Content-Security-Policy"> on the page) that restricts script and resource sources. This check verifies presence, not policy strength. Reference: OWASP Content Security Policy cheat sheet, MDN.
- https://www.bcg.com/Content-Security-Policy: frame-ancestors 'none';object-src 'none'
AI access0 to improve
Content in initial HTMLPassed
39/39 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Render meaningful main content on the server so readers can access it without executing JavaScript.
- https://www.bcg.com/5624 characters of crawler-visible content (minimum 100)
- https://www.bcg.com/about/accessibility-statement1481 characters of crawler-visible content (minimum 100)
- https://www.bcg.com/about/client-impact8541 characters of crawler-visible content (minimum 100)
- https://www.bcg.com/about/commitments4275 characters of crawler-visible content (minimum 100)
- https://www.bcg.com/about/corporate-newsroom3828 characters of crawler-visible content (minimum 100)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Performance1 to improve
HTML transfer budgetNeeds work
0/39 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Keep the uncompressed HTML at or below 500 KB. Remove duplicated inline payloads and unnecessary markup.
- https://www.bcg.com/970,434 bytes of HTML; budget 500,000
- https://www.bcg.com/about/accessibility-statement845,635 bytes of HTML; budget 500,000
- https://www.bcg.com/about/client-impact1,090,155 bytes of HTML; budget 500,000
- https://www.bcg.com/about/commitments973,607 bytes of HTML; budget 500,000
- https://www.bcg.com/about/corporate-newsroom935,377 bytes of HTML; budget 500,000
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Repeated homepage HTTP responsePassed
1/1 applicable observations passed. Informational; excluded from points.
How to improve: Improve server response and CDN caching. Median of three requests; diagnostic only, never a ranking tiebreak.
- https://www.bcg.com/3/3 successful measurements to response headers. Includes DNS and TLS; excludes rendering.
Browser loading and Core Web VitalsNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Measure LCP, INP and CLS with browser and field tools.
- https://www.bcg.com/Requires a browser or human assessment; excluded from points.
Checklist quality-v4. Competitive weights: SEO 25%, Accessibility 25%, Structure 25%, Sharing 10%, Security 15%. AI access and Performance are diagnostic only. This expanded report may include pages outside the competitive sample. Unverified scored checks earn no points; not-applicable and manual checks are excluded. Full methodology and references.
HTTP response timings
HTTP response time measured by our crawler; not browser loading speed.
- https://www.bcg.com/about/overview1,921 ms
- https://www.bcg.com/capabilities/climate-change-sustainability/sustainability-strategy-and-transformation1,765 ms
- https://www.bcg.com/about/client-impact1,566 ms
- https://www.bcg.com/1,367 ms
- https://www.bcg.com/capabilities/artificial-intelligence/insights1,358 ms
Pages inspected (39)
All 39 pages from this scan.
| Page | Status | Title | H1 | ms |
|---|---|---|---|---|
| https://www.bcg.com/ | 200 | Strategic Management Consulting | Boston Consulting GroupPage checklist evidence
| 1 | 1,367 |
| https://www.bcg.com/about/accessibility-statement | 200 | Privacy Policy | BCG Web Accessibility StatementPage checklist evidence
| 1 | 721 |
| https://www.bcg.com/about/client-impact | 200 | Our Client Impact | Driving Lasting Competitive Advantage | BCGPage checklist evidence
| 1 | 1,566 |
| https://www.bcg.com/about/commitments | 200 | Our Commitments | BCGPage checklist evidence
| 1 | 931 |
| https://www.bcg.com/about/corporate-newsroom | 200 | Corporate Newsroom | BCGPage checklist evidence
| 1 | 196 |
| https://www.bcg.com/about/expertise | 200 | Consulting Expertise | Partners and Specialty Businesses | BCGPage checklist evidence
| 1 | 1,164 |
| https://www.bcg.com/about/news/media-contact | 200 | Global Media Contact Directory – The Boston Consulting GroupPage checklist evidence
| 1 | 1,086 |
| https://www.bcg.com/about/overview | 200 | About Us | Strategic Clarity and Applied AI | BCGPage checklist evidence
| 1 | 1,921 |
| https://www.bcg.com/about/overview/our-history | 200 | BCG History - The History of Boston Consulting GroupPage checklist evidence
| 1 | 984 |
| https://www.bcg.com/about/people-culture/leadership | 200 | BCG LeadershipPage checklist evidence
| 1 | 1,183 |
| https://www.bcg.com/about/privacy-policy | 200 | Privacy PolicyPage checklist evidence
| 1 | 803 |
| https://www.bcg.com/about/purpose-people | 200 | Our Purpose and People | BCGPage checklist evidence
| 1 | 175 |
| https://www.bcg.com/about/terms-of-use | 200 | Boston Consulting Group Terms and Conditions of Use | BCGPage checklist evidence
| 1 | 869 |
| https://www.bcg.com/alumni | 200 | Welcome to BCG's Alumni NetworkPage checklist evidence
| 1 | 978 |
| https://www.bcg.com/bcg-answer | 200 | BCG AnswerPage checklist evidence
| 1 | 793 |
| https://www.bcg.com/bcg-institute | 200 | BCG Institute | Lead with What's Next |BCGPage checklist evidence
| 1 | 1,046 |
| https://www.bcg.com/capabilities/artificial-intelligence | 200 | AI Transformation | AI Consulting Services | BCGPage checklist evidence
| 1 | 1,073 |
| https://www.bcg.com/capabilities/artificial-intelligence/ai-agents | 200 | AI Agents: What They Are and Their Business Impact | BCGPage checklist evidence
| 1 | 1,077 |
| https://www.bcg.com/capabilities/artificial-intelligence/generative-ai | 200 | How Generative AI Is Transforming Business | BCGPage checklist evidence
| 1 | 1,190 |
| https://www.bcg.com/capabilities/artificial-intelligence/insights | 200 | Latest Insights on Artificial Intelligence | BCGPage checklist evidence
| 1 | 1,358 |
| https://www.bcg.com/about/client-impact/blending-strengths-to-build-a-global-beverage-leader | 200 | Blending Strengths to Build a Global Beverage Leader | BCGPage checklist evidence
| 1 | 964 |
| https://www.bcg.com/about/client-impact/how-gen-ai-transformed-operations-for-pharma-wholesale-leader | 200 | Scaling GenAI Across Pharma Wholesale Operations | BCGPage checklist evidence
| 1 | 926 |
| https://www.bcg.com/about/client-impact/how-leading-tech-firm-achieved-significant-bottom-line-impact | 200 | How a Tech Firm Achieved $4.5B in Bottom-Line Impact | BCGPage checklist evidence
| 1 | 1,074 |
| https://www.bcg.com/about/client-impact/operational-excellence-empowerment-efficiency | 200 | Operational Excellence Through Empowerment and Efficiency | BCGPage checklist evidence
| 1 | 972 |
| https://www.bcg.com/about/client-impact/using-a-carbon-footprint-ledger-to-unlock-revenue | 200 | Using a Carbon Footprint Ledger to Unlock Revenue | BCGPage checklist evidence
| 1 | 919 |
| https://www.bcg.com/capabilities/artificial-intelligence/responsible-ai | 200 | Responsible AI | Strategic RAI Implementation | BCGPage checklist evidence
| 1 | 1,034 |
| https://www.bcg.com/capabilities/artificial-intelligence/what-is-next-best-action | 200 | What Is Next Best Action? Next-Best Action Strategy Guide| BCGPage checklist evidence
| 1 | 1,057 |
| https://www.bcg.com/capabilities/business-organizational-purpose/overview | 200 | Business and Organizational Purpose Consulting | BCGPage checklist evidence
| 1 | 952 |
| https://www.bcg.com/capabilities/business-resilience | 200 | Business Resilience | BCGPage checklist evidence
| 1 | 1,040 |
| https://www.bcg.com/capabilities/business-transformation/overview | 200 | Business Transformation Strategy Consulting | BCGPage checklist evidence
| 1 | 1,103 |
| https://www.bcg.com/capabilities/business-transformation/performance-and-value-acceleration | 200 | Performance and Value Acceleration Consulting | BCGPage checklist evidence
| 1 | 1,064 |
| https://www.bcg.com/capabilities/business-transformation/turnaround-and-restructuring-services | 200 | Turnaround and Restructuring Services | BCGPage checklist evidence
| 1 | 903 |
| https://www.bcg.com/capabilities/climate-change-sustainability/climate-risk-adaptation-resilience | 200 | Climate Risk, Adaptation, and Resilience Consulting | BCGPage checklist evidence
| 1 | 1,106 |
| https://www.bcg.com/capabilities/climate-change-sustainability/decarbonization | 200 | Decarbonization Consulting & Decarbonization Methods | BCGPage checklist evidence
| 1 | 1,001 |
| https://www.bcg.com/capabilities/climate-change-sustainability/green-growth-accelerator | 200 | Green Growth Accelerator - Green Business Growth | BCGPage checklist evidence
| 1 | 1,019 |
| https://www.bcg.com/capabilities/climate-change-sustainability/nature-based-solutions | 200 | Nature-Based Solutions Consulting | BCGPage checklist evidence
| 1 | 1,014 |
| https://www.bcg.com/capabilities/climate-change-sustainability/overview | 200 | Climate Change & Sustainability Consulting | BCGPage checklist evidence
| 1 | 1,092 |
| https://www.bcg.com/capabilities/climate-change-sustainability/sustainability-strategy-and-transformation | 200 | Sustainability Strategy and Transformation Consulting | BCGPage checklist evidence
| 1 | 1,765 |
| https://www.bcg.com/capabilities/climate-change-sustainability/sustainable-finance-and-investing | 200 | Sustainable Finance and Investing | BCGPage checklist evidence
| 1 | 1,046 |
Optional AI signals
Informational signals; these do not certify search visibility or unlock S-Tier.
- llms.txtGuide for AI agents
- Structured dataJSON-LD on the homepage
- Semantic HTMLMain and navigation landmarks
Browser measurements · supplementary
Mobile page report
bcg.com
https://bcg.com/
Measured · 10/22/2026, 10:01:54 AM UTC
Redirected to: https://www.bcg.com/
- Speed
- 38
- Accessibility
- 97
- SEO basics
- 85
- Main content (LCP)
- 10.2 s
- Layout shifts (CLS)
- 0.225
- Blocking time (TBT)
- 320 ms
Measurement notes (2)
- The page loaded too slowly to finish within the time limit. Results may be incomplete.
- The page may not be loading as expected because your test URL (https://bcg.com/) was redirected to https://www.bcg.com/. Try testing the second URL directly.
Your next improvements
Measured findings to investigate, ordered by audit score.
1. Elements with visible text labels do not have matching accessible names.
Visible text labels that do not match the accessible name can result in a confusing experience for screen reader users. [Learn more about accessible names](https://dequeuniversity.com/rules/axe/4.13/label-content-name-mismatch).
section.Page-headerMenuRight > login-dropdown.user-info > div.login-container > button.login-button · <button class="login-button icon icon-profile-user-profile-icon" aria-label="Link to login">
2. Forced reflow
A forced reflow occurs when JavaScript queries geometric properties (such as `offsetWidth`) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about [forced reflows](https://developer.chrome.com/docs/performance/insights/forced-reflow) and possible mitigations.
3. LCP request discovery
[Optimize LCP](https://developer.chrome.com/docs/performance/insights/lcp-discovery) by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading
4. Some elements have a `[tabindex]` value greater than 0
A value greater than 0 implies an explicit navigation ordering. Although technically valid, this often creates frustrating experiences for users who rely on assistive technologies. [Learn more about the `tabindex` attribute](https://dequeuniversity.com/rules/axe/4.13/tabindex).
div#pop-outerdiv030500665710939623 > div#pop-div203318987090087846 > div#pop-div3035025240928666135 > div#pop-frame0429983026146583 · <div id="pop-frame0429983026146583" tabindex="1" name="trustarc_cm" class="trustarc_newcm_container truste_popframe" data-no-consent="true">
5. Largest Contentful Paint
Largest Contentful Paint marks the time at which the largest text or image is painted. [Learn more about the Largest Contentful Paint metric](https://developer.chrome.com/docs/lighthouse/performance/lighthouse-largest-contentful-paint/)
6. Links are not crawlable
Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. [Learn how to make links crawlable](https://support.google.com/webmasters/answer/9112205)
login-dropdown.user-info > div.login-container > div.login-dropdown > a.dropdown-option · <a class="dropdown-option logout" href="javascript:void(0)">
li.global-navigation__primary-nav-item__group > ul.global-navigation__primary-nav-item__group-items > li.global-navigation__primary-nav-item__group-item > a#Industries · <a class="global-navigation__primary-nav-item__link global-navigation__nav-link" data-path="Industries" href="javascript:void(0)" id="Industries">
div.global-navigation__secondary-nav-items > div.global-navigation__section > div.global-navigation__section-title > a.back-to-previous-links__list · <a class="back-to-previous-links__list" data-link="back-to-previous-links__list" href="javascript:void(0)">
7. Network dependency tree
[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
8. Layout shift culprits
Layout shifts occur when elements move absent any user interaction. [Investigate the causes of layout shifts](https://developer.chrome.com/docs/performance/insights/cls-culprit), such as elements being added, removed, or their fonts changing as the page loads.
Fix with your coding assistant
Copy a ready-to-use prompt with the issues and affected URLs.
Battle scoring rules
The arena winner follows the verified ranking: internal link health first, then the published two-decimal quality score. Both sites need two agreeing standard observations. Browser performance, accessibility and SEO are complementary diagnostics and do not move the ranking or decide its winner. Page-only battles compare compatible rounds; performance differences up to five points draw, and equal round wins remain a tie. Missing measurements never count as zero. Browser audits do not certify accessibility. Saved results keep their measured evidence; start a rematch for a newer comparison.