Measured
GradeA
Your result
No broken links found in this sample.
- Link health
- 100.00/100
- Quality checklist
- 76.22/100
- Broken links
- 0
Healthy links in the sample
Scored technical checks
Confirmed in sample
104 links verified · 1 unknown · 10 selected source pages · 99% of selected destinations verified. Sample only. Unknown links are not counted as broken.
What to fix first
View all priorities →Includes issues from the extended diagnostic report.
- Image dimensions declared
Declare width and height attributes (or an inline aspect-ratio style) on every visible <img> so the browser reserves space before the image loads. Reference: web.dev / Lighthouse "image elements have explicit width and height" (layout shift).
- Open Graph image description
Describe the sharing image with og:image:alt.
- Content Security Policy declared
Send a Content-Security-Policy header (or a <meta http-equiv="Content-Security-Policy"> on the page) that restricts script and resource sources. This check verifies presence, not policy strength. Reference: OWASP Content Security Policy cheat sheet, MDN.
Fix with your coding assistant
Copy a ready-to-use prompt with the issues and affected URLs.
Your path to S-Tier
Not yet S-TierHealthy links, every scored requirement passed, and complete evidence in the selected sample.
- Pass all scored quality requirements across the five categories.
- Verify every required check and selected destination; incomplete or retained evidence cannot unlock the badge.
How this result qualifies
Verified internal navigation
At least 10 internal destinations were verified. Unknown items do not disqualify the site; confirmed checklist failures reduce quality.
100.00/100 link health · 76.22/100 quality · 104 internal destinations
New comparison baseline. A change in coverage is not a verified improvement.
The diagnostic report below may cover additional pages and external links. Only the stored competitive sample determines the ranking. At least 10 verified internal links are required; unavailable checklist items do not exclude a site. How scoring works
Explore issues & evidenceIssues & evidenceConfirmed issues, suggested fixes and the evidence behind them.
0 diagnostic broken links67 pages readExtended evidence may include links outside the badge sample.
Broken links & sources
Latest competitive sample and evidence · 76.22/100 quality
At least 10 internal destinations were verified. Unknown items do not disqualify the site; confirmed checklist failures reduce quality. The available outcomes agreed between passes.
10 selected source URLs · 105 internal destinations. 104 evaluated · 1 unknown · 0 using previous evidence. The expanded diagnostic report follows below.
- SEO
- 80.00/100
- Accessibility
- 100.00/100
- Structure
- 53.70/100
- Sharing
- 65.43/100
- Security
- 75.00/100
Selected pages
- https://www.att.com/
- https://www.att.com/?customerType=personal
- https://www.att.com/bundles
- https://www.att.com/buy/phones
- https://www.att.com/stores/
- https://www.att.com/buy/phones/
- https://www.att.com/buy/phones/apple-iphone-18-pro-max.html
- https://www.att.com/buy/phones/apple-iphone-18-pro.html
- https://www.att.com/buy/phones/apple-iphone-duo.html
- https://www.att.com/buy/wearables/browse/apple
Internal link verdicts and weights
- ok · weight 6 · https://www.att.com/
- ok · weight 6 · https://www.att.com/?customerType=personal
- ok · weight 6 · https://www.att.com/bundles
- ok · weight 6 · https://www.att.com/buy/phones
- ok · weight 6 · https://www.att.com/stores/
- ok · weight 6 · https://www.business.att.com/
- ok · weight 4 · https://www.att.com/buy/phones/
- ok · weight 4 · https://www.att.com/buy/phones/apple-iphone-18-pro-max.html
- ok · weight 4 · https://www.att.com/buy/phones/apple-iphone-18-pro.html
- ok · weight 4 · https://www.att.com/buy/phones/apple-iphone-duo.html
- ok · weight 4 · https://www.att.com/buy/wearables/browse/apple
- ok · weight 2 · https://screenready.att.com/
- ok · weight 2 · https://www.att.com/brand/apple/iphone/
- ok · weight 2 · https://www.att.com/bundles/connectivity/
- ok · weight 2 · https://www.att.com/buy/accessories/browse/all
- ok · weight 2 · https://www.att.com/buy/accessories/browse/all/smartwatch-accessories/
- ok · weight 2 · https://www.att.com/buy/accessories/browse/all?source=EU00AN000U9V0100E
- ok · weight 2 · https://www.att.com/buy/accessories/browse/cases/
- ok · weight 2 · https://www.att.com/buy/accessories/browse/chargers/
- ok · weight 2 · https://www.att.com/buy/accessories/browse/headphones/
- ok · weight 2 · https://www.att.com/buy/accessories/browse/screen-protectors/
- unverifiable · weight 2 · https://www.att.com/buy/byod
- ok · weight 2 · https://www.att.com/buy/connected-devices-and-more
- ok · weight 2 · https://www.att.com/buy/connected-devices-and-more/
- ok · weight 2 · https://www.att.com/buy/connected-devices-and-more?source=EU00AN000U9V0100E
- ok · weight 2 · https://www.att.com/buy/internet/
- ok · weight 2 · https://www.att.com/buy/phones/?source=I-00s1000B000000L&wtExtndSource==store-alert
- ok · weight 2 · https://www.att.com/buy/phones/?source=I-00s1000B000000L&wtExtndSource=Locator-Sticky-alert
- ok · weight 2 · https://www.att.com/buy/phones/apple-iphone-17-pro-max-1tb-cosmic-orange.html
- ok · weight 2 · https://www.att.com/buy/phones/apple-iphone-17-pro-max.html
- ok · weight 2 · https://www.att.com/buy/phones/apple-iphone-17-pro.html
- ok · weight 2 · https://www.att.com/buy/phones/apple-iphone-17.html
- ok · weight 2 · https://www.att.com/buy/phones/apple-iphone-17e.html
- ok · weight 2 · https://www.att.com/buy/phones/apple-iphone-18-pro-max-256gb-burgundy.html
- ok · weight 2 · https://www.att.com/buy/phones/apple-iphone-18-pro-max-256gb-glacier.html
- ok · weight 2 · https://www.att.com/buy/phones/apple-iphone-air.html
- ok · weight 2 · https://www.att.com/buy/phones/browse/10-and-under/
- ok · weight 2 · https://www.att.com/buy/phones/browse/5g/
- ok · weight 2 · https://www.att.com/buy/phones/browse/android/
- ok · weight 2 · https://www.att.com/buy/phones/browse/apple/
- ok · weight 2 · https://www.att.com/buy/phones/browse/att-certified-preowned/
- ok · weight 2 · https://www.att.com/buy/phones/browse/color-black/
- ok · weight 2 · https://www.att.com/buy/phones/browse/color-blue/
- ok · weight 2 · https://www.att.com/buy/phones/browse/color-gold/
- ok · weight 2 · https://www.att.com/buy/phones/browse/color-gray/
- ok · weight 2 · https://www.att.com/buy/phones/browse/color-green/
- ok · weight 2 · https://www.att.com/buy/phones/browse/esim/
- ok · weight 2 · https://www.att.com/buy/phones/browse/foldables/
- ok · weight 2 · https://www.att.com/buy/phones/browse/free/
- ok · weight 2 · https://www.att.com/buy/phones/browse/google/
- ok · weight 2 · https://www.att.com/buy/phones/browse/hasdeals/
- ok · weight 2 · https://www.att.com/buy/phones/browse/ios/
- ok · weight 2 · https://www.att.com/buy/phones/browse/motorola/
- ok · weight 2 · https://www.att.com/buy/phones/browse/new/
- ok · weight 2 · https://www.att.com/buy/phones/browse/price-range-10-25/
- ok · weight 2 · https://www.att.com/buy/phones/browse/price-range-25-50/
- ok · weight 2 · https://www.att.com/buy/phones/browse/price-range-50-100/
- ok · weight 2 · https://www.att.com/buy/phones/browse/samsung/
- ok · weight 2 · https://www.att.com/buy/phones/browse/sonim/
- ok · weight 2 · https://www.att.com/buy/phones/browse/value/
- ok · weight 2 · https://www.att.com/buy/phones/samsung-galaxy-s26-ultra.html
- ok · weight 2 · https://www.att.com/buy/phones/samsung-galaxy-s26.html
- ok · weight 2 · https://www.att.com/buy/phones/samsung-galaxy-s26plus.html
- ok · weight 2 · https://www.att.com/buy/phones?source=EU00AN000U9V0100E
- ok · weight 2 · https://www.att.com/buy/prepaid-phones
- ok · weight 2 · https://www.att.com/buy/prepaid-phones?source=EU00AN000U9V0100E
- ok · weight 2 · https://www.att.com/buy/tablets
- ok · weight 2 · https://www.att.com/buy/tablets?source=EU00AN000U9V0100E
- ok · weight 2 · https://www.att.com/buy/wearables
- ok · weight 2 · https://www.att.com/buy/wearables/
- ok · weight 2 · https://www.att.com/buy/wearables/apple-watch-se-3-40mm.html
- ok · weight 2 · https://www.att.com/buy/wearables/apple-watch-se-3-44mm.html
- ok · weight 2 · https://www.att.com/buy/wearables/apple-watch-series-12-42mm.html
- ok · weight 2 · https://www.att.com/buy/wearables/apple-watch-series-12-46mm.html
- ok · weight 2 · https://www.att.com/buy/wearables/apple-watch-ultra-4-49mm.html
- ok · weight 2 · https://www.att.com/buy/wearables/att-amigo-jr-watch.html
- ok · weight 2 · https://www.att.com/buy/wearables/browse/10-and-under/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/apple/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/at&t/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/color-black/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/color-blue/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/color-gold/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/color-silver/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/google/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/hasdeals/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/price-range-10-25/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/price-range-25-50/
- ok · weight 2 · https://www.att.com/buy/wearables/browse/samsung/
- ok · weight 2 · https://www.att.com/buy/wearables/google-pixel-watch-5-41mm.html
- ok · weight 2 · https://www.att.com/buy/wearables/google-pixel-watch-5-45mm.html
- ok · weight 2 · https://www.att.com/buy/wearables/samsung-galaxy-watch-ultra2.html
- ok · weight 2 · https://www.att.com/buy/wearables/samsung-galaxy-watch9-40mm.html
- ok · weight 2 · https://www.att.com/buy/wearables/samsung-galaxy-watch9-44mm.html
- ok · weight 2 · https://www.att.com/buy/wearables?source=EU00AN000U9V0100E
- ok · weight 2 · https://www.att.com/device-support/selector/Apple/
- ok · weight 2 · https://www.att.com/how-to/activate-wireless-device/
- ok · weight 2 · https://www.att.com/plans/add-a-line/
- ok · weight 2 · https://www.att.com/product-compare/apple-iphone-compare/device/apple-iphone-18-pro-max/
- ok · weight 2 · https://www.att.com/product-compare/apple-iphone-compare/device/apple-iphone-18-pro/
- ok · weight 2 · https://www.att.com/product-compare/apple-iphone-compare/device/apple-iphone-duo/
- ok · weight 2 · https://www.att.com/stores/us
- ok · weight 2 · https://www.att.com/verification/signaturehub
- ok · weight 2 · https://www.att.com/wireless/
- ok · weight 2 · https://www.att.com/wireless/foldable-cell-phones-buying-guide
- ok · weight 2 · https://www.att.com/wireless/how-to-switch-phone-carrier/
Scoring checks
- Page title: passed · 9/9 applicable observations
https://www.att.com/: AT&T Official Site | Our Best Wireless & Internet Service
https://www.att.com/?customerType=personal: AT&T Official Site | Our Best Wireless & Internet Service
https://www.att.com/bundles: Our Best Phone & Internet Bundle Deals | AT&T
https://www.att.com/buy/phones/: Add to Favorites
https://www.att.com/stores/: AT&T Stores Near You - Get Directions & Book Appointments
- Distinct page titles: failed · 5/9 applicable observations
https://www.att.com/: AT&T Official Site | Our Best Wireless & Internet Service
https://www.att.com/?customerType=personal: AT&T Official Site | Our Best Wireless & Internet Service
https://www.att.com/buy/phones/: Add to Favorites
https://www.att.com/buy/wearables/browse/apple: Add to Favorites
https://www.att.com/bundles: Our Best Phone & Internet Bundle Deals | AT&T
- Meta description: failed · 7/9 applicable observations
https://www.att.com/buy/phones/: No meta description
https://www.att.com/buy/wearables/browse/apple: No meta description
https://www.att.com/: Get our best deals on phones and internet, backed by the AT&T Guarantee. Shop the latest devices, get 24/7 support, and manage your account online.
https://www.att.com/?customerType=personal: Get our best deals on phones and internet, backed by the AT&T Guarantee. Shop the latest devices, get 24/7 support, and manage your account online.
https://www.att.com/bundles: Discover AT&T Internet and phone bundles. Explore plan and home service options today
- Self-referencing canonical: failed · 6/9 applicable observations
https://www.att.com/?customerType=personal: https://www.att.com/
https://www.att.com/buy/phones/: No canonical URL
https://www.att.com/buy/wearables/browse/apple: No canonical URL
https://www.att.com/: https://www.att.com/
https://www.att.com/bundles: https://www.att.com/bundles/
- Main heading: passed · 9/9 applicable observations
https://www.att.com/: 1 H1 element(s)
https://www.att.com/?customerType=personal: 1 H1 element(s)
https://www.att.com/bundles: 1 H1 element(s)
https://www.att.com/buy/phones/: 1 H1 element(s)
https://www.att.com/stores/: 1 H1 element(s)
- Heading hierarchy: failed · 1/9 applicable observations
https://www.att.com/: 1 skipped heading level(s)
https://www.att.com/?customerType=personal: 1 skipped heading level(s)
https://www.att.com/bundles: 1 skipped heading level(s)
https://www.att.com/buy/phones/: 1 skipped heading level(s)
https://www.att.com/buy/phones/apple-iphone-18-pro-max.html: 1 skipped heading level(s)
- Main landmark: failed · 1/9 applicable observations
https://www.att.com/: 0 main landmarks
https://www.att.com/?customerType=personal: 0 main landmarks
https://www.att.com/bundles: 0 main landmarks
https://www.att.com/buy/phones/: 0 main landmarks
https://www.att.com/buy/phones/apple-iphone-18-pro-max.html: 0 main landmarks
- Mobile viewport: passed · 9/9 applicable observations
https://www.att.com/: width=device-width
https://www.att.com/?customerType=personal: width=device-width
https://www.att.com/bundles: width=device-width
https://www.att.com/buy/phones/: width=device-width
https://www.att.com/stores/: width=device-width, initial-scale=1, user-scalable=yes
- Image dimensions declared: failed · 0/8 applicable observations
https://www.att.com/: 1 of 1 images lack width/height attributes or an aspect-ratio style
https://www.att.com/?customerType=personal: 1 of 1 images lack width/height attributes or an aspect-ratio style
https://www.att.com/bundles: 3 of 3 images lack width/height attributes or an aspect-ratio style
https://www.att.com/buy/phones/: 12 of 12 images lack width/height attributes or an aspect-ratio style
https://www.att.com/stores/: 0 of 0 images lack width/height attributes or an aspect-ratio style
- Structured data syntax: passed · 9/9 applicable observations
https://www.att.com/: 4 of 4 blocks have valid JSON-LD structure
https://www.att.com/?customerType=personal: 4 of 4 blocks have valid JSON-LD structure
https://www.att.com/bundles: 5 of 5 blocks have valid JSON-LD structure
https://www.att.com/buy/phones/: 5 of 5 blocks have valid JSON-LD structure
https://www.att.com/stores/: 1 of 1 blocks have valid JSON-LD structure
- Document language: passed · 9/9 applicable observations
https://www.att.com/: en
https://www.att.com/?customerType=personal: en
https://www.att.com/bundles: en
https://www.att.com/buy/phones/: en
https://www.att.com/stores/: en
- Image alternatives declared: passed · 8/8 applicable observations
https://www.att.com/stores/: 0 of 0 images lack an alt attribute
https://www.att.com/: 0 of 1 images lack an alt attribute
https://www.att.com/?customerType=personal: 0 of 1 images lack an alt attribute
https://www.att.com/bundles: 0 of 3 images lack an alt attribute
https://www.att.com/buy/phones/: 0 of 12 images lack an alt attribute
- Form controls named: passed · 9/9 applicable observations
https://www.att.com/: 0 of 1 controls have no HTML label
https://www.att.com/?customerType=personal: 0 of 1 controls have no HTML label
https://www.att.com/bundles: 0 of 1 controls have no HTML label
https://www.att.com/buy/phones/: 0 of 24 controls have no HTML label
https://www.att.com/stores/: 0 of 1 controls have no HTML label
- Buttons named: passed · 9/9 applicable observations
https://www.att.com/: 0 of 21 buttons have no HTML name
https://www.att.com/?customerType=personal: 0 of 21 buttons have no HTML name
https://www.att.com/bundles: 0 of 22 buttons have no HTML name
https://www.att.com/buy/phones/: 0 of 43 buttons have no HTML name
https://www.att.com/stores/: 0 of 3 buttons have no HTML name
- Links named: passed · 9/9 applicable observations
https://www.att.com/: 0 of 10 links have no HTML name
https://www.att.com/?customerType=personal: 0 of 10 links have no HTML name
https://www.att.com/bundles: 0 of 8 links have no HTML name
https://www.att.com/buy/phones/: 0 of 57 links have no HTML name
https://www.att.com/stores/: 0 of 5 links have no HTML name
- Descriptive link text: passed · 9/9 applicable observations
https://www.att.com/: 0 of 10 links use generic text
https://www.att.com/?customerType=personal: 0 of 10 links use generic text
https://www.att.com/bundles: 0 of 8 links use generic text
https://www.att.com/buy/phones/: 0 of 57 links use generic text
https://www.att.com/stores/: 0 of 5 links use generic text
- Open Graph title: failed · 7/9 applicable observations
https://www.att.com/buy/phones/: No og:title
https://www.att.com/buy/wearables/browse/apple: No og:title
https://www.att.com/: AT&T Official Site | Our Best Wireless & Internet Service
https://www.att.com/?customerType=personal: AT&T Official Site | Our Best Wireless & Internet Service
https://www.att.com/bundles: Our Best Phone & Internet Bundle Deals | AT&T
- Open Graph description: failed · 7/9 applicable observations
https://www.att.com/buy/phones/: No og:description
https://www.att.com/buy/wearables/browse/apple: No og:description
https://www.att.com/: Get our best deals on phones and internet, backed by the AT&T Guarantee. Shop the latest devices, get 24/7 support, and manage your account online.
https://www.att.com/?customerType=personal: Get our best deals on phones and internet, backed by the AT&T Guarantee. Shop the latest devices, get 24/7 support, and manage your account online.
https://www.att.com/bundles: Discover AT&T Internet and phone bundles. Explore plan and home service options today
- Open Graph type: failed · 7/9 applicable observations
https://www.att.com/buy/phones/: No og:type
https://www.att.com/buy/wearables/browse/apple: No og:type
https://www.att.com/: website
https://www.att.com/?customerType=personal: website
https://www.att.com/bundles: website
- Open Graph URL: failed · 7/9 applicable observations
https://www.att.com/buy/phones/: No og:url
https://www.att.com/buy/wearables/browse/apple: No og:url
https://www.att.com/: https://www.att.com/
https://www.att.com/?customerType=personal: https://www.att.com/
https://www.att.com/bundles: https://www.att.com/bundles/
- Open Graph image URL: failed · 3/9 applicable observations
https://www.att.com/bundles: No og:image
https://www.att.com/buy/phones/: No og:image
https://www.att.com/buy/phones/apple-iphone-18-pro-max.html: /catalog/en/idse/Apple/Apple iPhone 18 Pro Max/Burgundy-hero-zoom.png
https://www.att.com/buy/phones/apple-iphone-18-pro.html: /catalog/en/idse/Apple/Apple iPhone 18 Pro/Burgundy-hero-zoom.png
https://www.att.com/buy/phones/apple-iphone-duo.html: /catalog/en/idse/Apple/Apple iPhone Duo/Star White-hero-zoom.png
- Open Graph image description: failed · 0/6 applicable observations
https://www.att.com/: No sharing image description
https://www.att.com/?customerType=personal: No sharing image description
https://www.att.com/bundles: No sharing image description
https://www.att.com/buy/phones/: No sharing image description
https://www.att.com/stores/: No sharing image description
- Social card type: failed · 4/9 applicable observations
https://www.att.com/: Get our best deals on phones and internet, backed by the AT&T Guarantee. Shop the latest devices, get 24/7 support, and manage your account online.
https://www.att.com/?customerType=personal: Get our best deals on phones and internet, backed by the AT&T Guarantee. Shop the latest devices, get 24/7 support, and manage your account online.
https://www.att.com/bundles: Discover AT&T Internet and phone bundles. Explore plan and home service options today
https://www.att.com/buy/phones/: No social card type
https://www.att.com/buy/wearables/browse/apple: No social card type
- HTTPS page: passed · 9/9 applicable observations
https://www.att.com/: https://www.att.com/
https://www.att.com/?customerType=personal: https://www.att.com/?customerType=personal
https://www.att.com/bundles: https://www.att.com/bundles/
https://www.att.com/buy/phones/: https://www.att.com/buy/phones/
https://www.att.com/stores/: https://www.att.com/stores/
- No insecure embedded resources: passed · 9/9 applicable observations
https://www.att.com/: 0 HTTP embedded resource URL(s)
https://www.att.com/?customerType=personal: 0 HTTP embedded resource URL(s)
https://www.att.com/bundles: 0 HTTP embedded resource URL(s)
https://www.att.com/buy/phones/: 0 HTTP embedded resource URL(s)
https://www.att.com/stores/: 0 HTTP embedded resource URL(s)
- Homepage favicon available: passed · 1/1 applicable observations
https://www.att.com/favicon.ico: HTTP 200; image/x-icon
- Homepage sharing image available: passed · 1/1 applicable observations
https://www.att.com/scmsassets/global/logos/att-logos/vertical/att_globe_500x500.jpg: HTTP 200; image/jpeg
- Root sitemap available: passed · 1/1 applicable observations
https://www.att.com/sitemap.xml: HTTP 200; sitemap root found
- Rendered color contrast: unverified · 0/1 applicable observations
https://www.att.com/: Requires a browser or human assessment; excluded from points.
- Keyboard and focus behavior: unverified · 0/1 applicable observations
https://www.att.com/: Requires a browser or human assessment; excluded from points.
- HSTS declared: passed · 1/1 applicable observations
https://www.att.com/: Strict-Transport-Security: max-age=15768000 ; preload
- Content Security Policy declared: failed · 0/1 applicable observations
https://www.att.com/: No Content-Security-Policy header or meta element
Sample reference: 8920922785d547814408d015fb77d8f69d67eb2e7bc8e2803ab7db517986a051
No confirmed broken links in this sample. Unverified URLs are not evidence of healthy links.
Diagnostic checklist
15 passed · 18 need work · 3 not verified. Open a check for the evidence and suggested fix.
- SEO
- 60.13
- Accessibility
- 98.99
- Structure
- 50.25
- Sharing
- 42.76
- Security
- 75.00
- AI access
- 100.00
- Performance
- 3.03
HTTP response measurement
905 ms median to homepage response headers. Measurements: 923, 883, 905 ms.
Same crawler, three sequential requests, DNS and TLS included. Timing is diagnostic only and never decides a position. This is server/network response, not browser loading or Core Web Vitals.
Your checklist over time
Sep 12
69.52/100
Oct 26
76.22/100
Same checklist version; page samples may differ. A score change does not by itself prove a particular issue was fixed.
Static checks inspect crawler-visible HTML; they do not certify accessibility or code quality.
SEO3 to improve
Page titlePassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Give each page a descriptive, non-empty <title>.
- https://www.att.com/AT&T Official Site | Our Best Wireless & Internet Service
- https://www.att.com/?customerType=personalAT&T Official Site | Our Best Wireless & Internet Service
- https://www.att.com/bundlesOur Best Phone & Internet Bundle Deals | AT&T
- https://www.att.com/buy/phonesAdd to Favorites
- https://www.att.com/stores/AT&T Stores Near You - Get Directions & Book Appointments
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Distinct page titlesNeeds work
19/66 applicable observations passed. 0.29/1 checklist weight earned.
How to improve: Use a title that describes the purpose of this page rather than repeating the same title across URLs.
- https://www.att.com/AT&T Official Site | Our Best Wireless & Internet Service
- https://www.att.com/?customerType=personalAT&T Official Site | Our Best Wireless & Internet Service
- https://www.att.com/buy/phonesAdd to Favorites
- https://www.att.com/buy/phones/Add to Favorites
- https://www.att.com/buy/phones/apple-iphone-18-pro-max.htmliPhone 18 Pro Max: Prices, Colors, Specs, Features | AT&T
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Meta descriptionNeeds work
24/64 applicable observations passed. 0.38/1 checklist weight earned.
How to improve: Add a non-empty meta name="description" that summarizes this page.
- https://www.att.com/buy/phonesNo meta description
- https://www.att.com/buy/phones/No meta description
- https://www.att.com/buy/wearables/browse/appleNo meta description
- https://www.att.com/buy/internet/No meta description
- https://www.att.com/buy/prepaid-phonesNo meta description
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Self-referencing canonicalNeeds work
22/64 applicable observations passed. 0.34/1 checklist weight earned.
How to improve: Declare exactly one <link rel="canonical"> whose absolute URL is this page's own final URL (same scheme, host, path and query; only a trailing slash or fragment may differ). Cross-URL canonicals belong on duplicate pages, not on the indexable page itself. Reference: Google Search Central, canonicalization.
- https://www.att.com/?customerType=personalhttps://www.att.com/
- https://www.att.com/buy/phonesNo canonical URL
- https://www.att.com/buy/phones/No canonical URL
- https://www.att.com/buy/wearables/browse/appleNo canonical URL
- https://www.att.com/buy/internet/No canonical URL
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Root sitemap availablePassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Publish a sitemap URL set or index at /sitemap.xml. This checks its root, not every listed URL.
- https://www.att.com/sitemap.xmlHTTP 200; sitemap root found
Accessibility2 to improve
Document languagePassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Declare a valid language tag on the html element, such as en or pt-BR.
- https://www.att.com/en
- https://www.att.com/?customerType=personalen
- https://www.att.com/bundlesen
- https://www.att.com/buy/phonesen
- https://www.att.com/stores/en
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Image alternatives declaredPassed
61/61 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add alt text to informative images. Use alt="" for decorative images. This check does not judge text quality.
- https://www.att.com/stores/0 of 0 images lack an alt attribute
- https://www.att.com/bundles/connectivity/0 of 0 images lack an alt attribute
- https://www.att.com/buy/internet/0 of 0 images lack an alt attribute
- https://www.att.com/plans/add-a-line/0 of 0 images lack an alt attribute
- https://www.att.com/verification/signaturehub0 of 0 images lack an alt attribute
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Form controls namedPassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Associate a label with each visible form control, or provide a non-empty aria-label / valid aria-labelledby.
- https://www.att.com/0 of 1 controls have no HTML label
- https://www.att.com/?customerType=personal0 of 1 controls have no HTML label
- https://www.att.com/bundles0 of 1 controls have no HTML label
- https://www.att.com/buy/phones0 of 24 controls have no HTML label
- https://www.att.com/stores/0 of 1 controls have no HTML label
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Links namedNeeds work
63/66 applicable observations passed. 0.95/1 checklist weight earned.
How to improve: Give every link visible text or a meaningful accessible name.
- https://www.att.com/buy/phones/samsung-galaxy-s26-ultra.html1 of 21 links have no HTML name
- https://www.att.com/buy/phones/samsung-galaxy-s26plus.html1 of 21 links have no HTML name
- https://www.att.com/buy/phones/samsung-galaxy-s26.html1 of 21 links have no HTML name
- https://www.att.com/0 of 10 links have no HTML name
- https://www.att.com/?customerType=personal0 of 10 links have no HTML name
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Descriptive link textPassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Replace generic link text such as "click here", "read more" or "saiba mais" with text (or an aria-label) that describes the destination. Reference: WCAG 2.4.4 Link Purpose (In Context).
- https://www.att.com/0 of 10 links use generic text
- https://www.att.com/?customerType=personal0 of 10 links use generic text
- https://www.att.com/bundles0 of 8 links use generic text
- https://www.att.com/buy/phones0 of 57 links use generic text
- https://www.att.com/stores/0 of 5 links use generic text
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Rendered color contrastNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Check foreground/background contrast in the rendered page.
- https://www.att.com/Requires a browser or human assessment; excluded from points.
Keyboard and focus behaviorNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Test every interactive control with a keyboard and inspect focus visibility.
- https://www.att.com/Requires a browser or human assessment; excluded from points.
Structure4 to improve
Main headingPassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add a descriptive H1 identifying the main topic.
- https://www.att.com/1 H1 element(s)
- https://www.att.com/?customerType=personal1 H1 element(s)
- https://www.att.com/bundles1 H1 element(s)
- https://www.att.com/buy/phones1 H1 element(s)
- https://www.att.com/stores/1 H1 element(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Heading hierarchyNeeds work
1/66 applicable observations passed. 0.02/1 checklist weight earned.
How to improve: Nest headings logically without skipping a level, starting with H1.
- https://www.att.com/1 skipped heading level(s)
- https://www.att.com/?customerType=personal1 skipped heading level(s)
- https://www.att.com/bundles1 skipped heading level(s)
- https://www.att.com/buy/phones1 skipped heading level(s)
- https://www.att.com/buy/phones/1 skipped heading level(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Main landmarkNeeds work
1/66 applicable observations passed. 0.02/1 checklist weight earned.
How to improve: Mark the main content with one <main> or role="main" landmark.
- https://www.att.com/0 main landmarks
- https://www.att.com/?customerType=personal0 main landmarks
- https://www.att.com/bundles0 main landmarks
- https://www.att.com/buy/phones0 main landmarks
- https://www.att.com/buy/phones/0 main landmarks
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Mobile viewportPassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add meta name="viewport" with width=device-width and do not disable user zoom.
- https://www.att.com/width=device-width
- https://www.att.com/?customerType=personalwidth=device-width
- https://www.att.com/bundleswidth=device-width
- https://www.att.com/buy/phoneswidth=device-width
- https://www.att.com/stores/width=device-width, initial-scale=1, user-scalable=yes
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Image dimensions declaredNeeds work
0/61 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Declare width and height attributes (or an inline aspect-ratio style) on every visible <img> so the browser reserves space before the image loads. Reference: web.dev / Lighthouse "image elements have explicit width and height" (layout shift).
- https://www.att.com/1 of 1 images lack width/height attributes or an aspect-ratio style
- https://www.att.com/?customerType=personal1 of 1 images lack width/height attributes or an aspect-ratio style
- https://www.att.com/bundles3 of 3 images lack width/height attributes or an aspect-ratio style
- https://www.att.com/buy/phones12 of 12 images lack width/height attributes or an aspect-ratio style
- https://www.att.com/stores/0 of 0 images lack width/height attributes or an aspect-ratio style
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Structured data syntaxNeeds work
65/66 applicable observations passed. 0.98/1 checklist weight earned.
How to improve: Provide JSON-LD with @context and @type (or a typed @graph). Match the markup to the visible content; syntax alone does not validate its meaning. Reference: schema.org and Google structured data guidelines.
- https://www.att.com/buy/internet/0 of 0 blocks have valid JSON-LD structure
- https://www.att.com/4 of 4 blocks have valid JSON-LD structure
- https://www.att.com/?customerType=personal4 of 4 blocks have valid JSON-LD structure
- https://www.att.com/bundles5 of 5 blocks have valid JSON-LD structure
- https://www.att.com/buy/phones5 of 5 blocks have valid JSON-LD structure
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Sharing7 to improve
Open Graph titleNeeds work
25/66 applicable observations passed. 0.38/1 checklist weight earned.
How to improve: Provide a non-empty og:title meta property.
- https://www.att.com/buy/phonesNo og:title
- https://www.att.com/buy/phones/No og:title
- https://www.att.com/buy/wearables/browse/appleNo og:title
- https://www.att.com/buy/internet/No og:title
- https://www.att.com/buy/prepaid-phonesNo og:title
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph descriptionNeeds work
25/66 applicable observations passed. 0.38/1 checklist weight earned.
How to improve: Provide a non-empty og:description meta property.
- https://www.att.com/buy/phonesNo og:description
- https://www.att.com/buy/phones/No og:description
- https://www.att.com/buy/wearables/browse/appleNo og:description
- https://www.att.com/buy/internet/No og:description
- https://www.att.com/buy/prepaid-phonesNo og:description
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph typeNeeds work
25/66 applicable observations passed. 0.38/1 checklist weight earned.
How to improve: Declare og:type, such as website or article.
- https://www.att.com/buy/phonesNo og:type
- https://www.att.com/buy/phones/No og:type
- https://www.att.com/buy/wearables/browse/appleNo og:type
- https://www.att.com/buy/internet/No og:type
- https://www.att.com/buy/prepaid-phonesNo og:type
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph URLNeeds work
25/66 applicable observations passed. 0.38/1 checklist weight earned.
How to improve: Set og:url to an absolute HTTP(S) URL for this content.
- https://www.att.com/buy/phonesNo og:url
- https://www.att.com/buy/phones/No og:url
- https://www.att.com/buy/wearables/browse/appleNo og:url
- https://www.att.com/buy/internet/No og:url
- https://www.att.com/buy/prepaid-phonesNo og:url
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph image URLNeeds work
7/66 applicable observations passed. 0.11/1 checklist weight earned.
How to improve: Set og:image to an absolute HTTP(S) image URL. Homepage image availability is checked separately.
- https://www.att.com/bundlesNo og:image
- https://www.att.com/buy/phonesNo og:image
- https://www.att.com/buy/phones/No og:image
- https://www.att.com/buy/phones/apple-iphone-18-pro-max.html/catalog/en/idse/Apple/Apple iPhone 18 Pro Max/Burgundy-hero-zoom.png
- https://www.att.com/buy/phones/apple-iphone-18-pro.html/catalog/en/idse/Apple/Apple iPhone 18 Pro/Burgundy-hero-zoom.png
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph image descriptionNeeds work
0/21 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Describe the sharing image with og:image:alt.
- https://www.att.com/No sharing image description
- https://www.att.com/?customerType=personalNo sharing image description
- https://www.att.com/bundlesNo sharing image description
- https://www.att.com/buy/phonesNo sharing image description
- https://www.att.com/stores/No sharing image description
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Social card typeNeeds work
15/66 applicable observations passed. 0.23/1 checklist weight earned.
How to improve: Declare twitter:card as summary or summary_large_image for a website card.
- https://www.att.com/Get our best deals on phones and internet, backed by the AT&T Guarantee. Shop the latest devices, get 24/7 support, and manage your account online.
- https://www.att.com/?customerType=personalGet our best deals on phones and internet, backed by the AT&T Guarantee. Shop the latest devices, get 24/7 support, and manage your account online.
- https://www.att.com/bundlesDiscover AT&T Internet and phone bundles. Explore plan and home service options today
- https://www.att.com/buy/phonesNo social card type
- https://www.att.com/buy/phones/No social card type
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Homepage favicon availablePassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Serve a non-empty public image with an image Content-Type.
- https://www.att.com/favicon.icoHTTP 200; image/x-icon
Homepage sharing image availablePassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Serve a non-empty public image with an image Content-Type.
Security1 to improve
HTTPS pagePassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Serve the page over HTTPS with a valid certificate.
- https://www.att.com/https://www.att.com/
- https://www.att.com/?customerType=personalhttps://www.att.com/?customerType=personal
- https://www.att.com/bundleshttps://www.att.com/bundles/
- https://www.att.com/buy/phoneshttps://www.att.com/buy/phones/
- https://www.att.com/stores/https://www.att.com/stores/
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
No insecure embedded resourcesPassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Use HTTPS for embedded script, image, stylesheet, frame, audio and video URLs.
- https://www.att.com/0 HTTP embedded resource URL(s)
- https://www.att.com/?customerType=personal0 HTTP embedded resource URL(s)
- https://www.att.com/bundles0 HTTP embedded resource URL(s)
- https://www.att.com/buy/phones0 HTTP embedded resource URL(s)
- https://www.att.com/stores/0 HTTP embedded resource URL(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
HSTS declaredPassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Send Strict-Transport-Security on HTTPS responses with max-age of at least 15552000 seconds (180 days); OWASP recommends one year and includeSubDomains. Reference: OWASP HTTP Strict Transport Security cheat sheet, MDN.
- https://www.att.com/Strict-Transport-Security: max-age=15768000 ; preload
Content Security Policy declaredNeeds work
0/1 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Send a Content-Security-Policy header (or a <meta http-equiv="Content-Security-Policy"> on the page) that restricts script and resource sources. This check verifies presence, not policy strength. Reference: OWASP Content Security Policy cheat sheet, MDN.
- https://www.att.com/No Content-Security-Policy header or meta element
AI access0 to improve
Content in initial HTMLPassed
66/66 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Render meaningful main content on the server so readers can access it without executing JavaScript.
- https://www.att.com/1417 characters of crawler-visible content (minimum 100)
- https://www.att.com/?customerType=personal1417 characters of crawler-visible content (minimum 100)
- https://www.att.com/bundles1391 characters of crawler-visible content (minimum 100)
- https://www.att.com/buy/phones4936 characters of crawler-visible content (minimum 100)
- https://www.att.com/stores/383 characters of crawler-visible content (minimum 100)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Performance1 to improve
HTML transfer budgetNeeds work
2/66 applicable observations passed. 0.03/1 checklist weight earned.
How to improve: Keep the uncompressed HTML at or below 500 KB. Remove duplicated inline payloads and unnecessary markup.
- https://www.att.com/920,374 bytes of HTML; budget 500,000
- https://www.att.com/?customerType=personal920,772 bytes of HTML; budget 500,000
- https://www.att.com/bundles609,921 bytes of HTML; budget 500,000
- https://www.att.com/buy/phones1,301,121 bytes of HTML; budget 500,000
- https://www.att.com/buy/phones/1,301,345 bytes of HTML; budget 500,000
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Repeated homepage HTTP responsePassed
1/1 applicable observations passed. Informational; excluded from points.
How to improve: Improve server response and CDN caching. Median of three requests; diagnostic only, never a ranking tiebreak.
- https://www.att.com/3/3 successful measurements to response headers. Includes DNS and TLS; excludes rendering.
Browser loading and Core Web VitalsNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Measure LCP, INP and CLS with browser and field tools.
- https://www.att.com/Requires a browser or human assessment; excluded from points.
Checklist quality-v4. Competitive weights: SEO 25%, Accessibility 25%, Structure 25%, Sharing 10%, Security 15%. AI access and Performance are diagnostic only. This expanded report may include pages outside the competitive sample. Unverified scored checks earn no points; not-applicable and manual checks are excluded. Full methodology and references.
HTTP response timings
HTTP response time measured by our crawler; not browser loading speed.
Pages inspected (67)
All 67 pages from this scan.
| Page | Status | Title | H1 | ms |
|---|---|---|---|---|
| https://www.att.com/ | 200 | AT&T Official Site | Our Best Wireless & Internet ServicePage checklist evidence
| 1 | 1,644 |
| https://www.att.com/?customerType=personal | 200 | AT&T Official Site | Our Best Wireless & Internet ServicePage checklist evidence
| 1 | 1,093 |
| https://www.att.com/bundles | 200 | Our Best Phone & Internet Bundle Deals | AT&TPage checklist evidence
| 1 | 1,101 |
| https://www.att.com/buy/phones | 200 | Add to FavoritesPage checklist evidence
| 1 | 265 |
| https://www.att.com/stores/ | 200 | AT&T Stores Near You - Get Directions & Book AppointmentsPage checklist evidence
| 1 | 209 |
| https://www.att.com/buy/phones/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 177 |
| https://www.att.com/buy/phones/apple-iphone-18-pro-max.html | 200 | iPhone 18 Pro Max: Prices, Colors, Specs, Features | AT&TPage checklist evidence
| 2 | 367 |
| https://www.att.com/buy/phones/apple-iphone-18-pro.html | 200 | iPhone 18 Pro: Prices, Colors, Specs, Features | AT&TPage checklist evidence
| 2 | 235 |
| https://www.att.com/buy/phones/apple-iphone-duo.html | 200 | iPhone Duo: Prices, Colors, Specs, Features | AT&TPage checklist evidence
| 2 | 277 |
| https://www.att.com/buy/wearables/browse/apple | 200 | Add to FavoritesPage checklist evidence
| 1 | 195 |
| https://www.att.com/bundles/connectivity/ | 200 | AT&T Home Internet and Wireless Bundles | AT&TPage checklist evidence
| 1 | 727 |
| https://www.att.com/buy/internet/ | 200 | AT&T InternetPage checklist evidence
| 1 | 516 |
| https://www.att.com/buy/prepaid-phones | 200 | Add to FavoritesPage checklist evidence
| 1 | 680 |
| https://www.att.com/buy/tablets | 200 | Add to FavoritesPage checklist evidence
| 1 | 229 |
| https://www.att.com/buy/wearables | 200 | Add to FavoritesPage checklist evidence
| 1 | 294 |
| https://www.att.com/buy/connected-devices-and-more | 200 | Add to FavoritesPage checklist evidence
| 1 | 220 |
| https://www.att.com/buy/accessories/browse/all | 200 | Add to FavoritesPage checklist evidence
| 1 | 204 |
| https://www.att.com/buy/byod | 0 | — | 0 | 79 |
| https://www.att.com/buy/phones/browse/apple/ | 200 | Add to FavoritesPage checklist evidence
| 2 | 227 |
| https://www.att.com/buy/phones/browse/google/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 179 |
| https://www.att.com/buy/phones/browse/motorola/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 140 |
| https://www.att.com/buy/phones/browse/samsung/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 149 |
| https://www.att.com/buy/phones/browse/sonim/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 484 |
| https://www.att.com/buy/phones/browse/5g/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 155 |
| https://www.att.com/buy/phones/browse/hasdeals/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 146 |
| https://www.att.com/buy/phones/browse/value/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 225 |
| https://www.att.com/buy/phones/browse/foldables/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 336 |
| https://www.att.com/buy/phones/browse/esim/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 260 |
| https://www.att.com/buy/phones/browse/color-black/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 660 |
| https://www.att.com/buy/phones/browse/color-blue/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 195 |
| https://www.att.com/buy/phones/browse/color-gold/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 266 |
| https://www.att.com/buy/phones/browse/color-gray/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 185 |
| https://www.att.com/buy/phones/browse/color-green/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 198 |
| https://www.att.com/buy/phones/browse/android/ | 200 | Add to FavoritesPage checklist evidence
| 2 | 217 |
| https://www.att.com/buy/phones/browse/ios/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 410 |
| https://www.att.com/buy/phones/browse/free/ | 200 | Add to FavoritesPage checklist evidence
| 2 | 227 |
| https://www.att.com/buy/phones/browse/10-and-under/ | 200 | Add to FavoritesPage checklist evidence
| 2 | 268 |
| https://www.att.com/buy/phones/browse/price-range-10-25/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 202 |
| https://www.att.com/buy/phones/browse/price-range-25-50/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 154 |
| https://www.att.com/buy/phones/browse/price-range-50-100/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 213 |
| https://www.att.com/buy/phones/browse/new/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 280 |
| https://www.att.com/buy/phones/browse/att-certified-preowned/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 674 |
| https://www.att.com/buy/phones/apple-iphone-17-pro.html | 200 | Buy iPhone 17 Pro | Price, Colors and Plans | AT&TPage checklist evidence
| 2 | 182 |
| https://www.att.com/buy/phones/apple-iphone-17-pro-max.html | 200 | Buy iPhone 17 Pro Max | Price, Colors and Plans | AT&TPage checklist evidence
| 2 | 160 |
| https://www.att.com/how-to/activate-wireless-device/ | 200 | How to Activate a New Phone or Device | AT&TPage checklist evidence
| 1 | 174 |
| https://www.att.com/plans/add-a-line/ | 200 | Add a Line: Save with an Additional Line | AT&T WirelessPage checklist evidence
| 1 | 877 |
| https://www.att.com/wireless/how-to-switch-phone-carrier/ | 200 | Switch Cell Phone Carriers: Compare AT&T, Verizon & T-MobilePage checklist evidence
| 1 | 235 |
| https://www.att.com/verification/signaturehub | 200 | Employer, Organization, and Student Discounts | AT&TPage checklist evidence
| 1 | 956 |
| https://www.att.com/wireless/foldable-cell-phones-buying-guide | 200 | Foldable Phones: Buying Guide and Newest Models | AT&TPage checklist evidence
| 1 | 285 |
| https://www.att.com/buy/phones/apple-iphone-17e.html | 200 | Apple iPhone 17e: Price, Specs, Features, Colors & ReviewsPage checklist evidence
| 2 | 158 |
| https://www.att.com/buy/phones/apple-iphone-17.html | 200 | Apple iPhone 17 | Price, Colors, Specs & Sizes | AT&TPage checklist evidence
| 2 | 196 |
| https://www.att.com/buy/phones/apple-iphone-air.html | 200 | Buy the iPhone Air: See Deals & Prices | AT&TPage checklist evidence
| 2 | 386 |
| https://www.att.com/brand/apple/iphone/ | 200 | Apple iPhone: Explore the iPhone 18 series, iPhone Deals & MorePage checklist evidence
| 1 | 1,499 |
| https://www.att.com/buy/phones/apple-iphone-18-pro-max-256gb-burgundy.html | 200 | iPhone 18 Pro Max: Prices, Colors, Specs, Features | AT&TPage checklist evidence
| 2 | 1,250 |
| https://www.att.com/buy/phones/apple-iphone-18-pro-max-256gb-glacier.html | 200 | iPhone 18 Pro Max: Prices, Colors, Specs, Features | AT&TPage checklist evidence
| 2 | 219 |
| https://www.att.com/buy/phones/apple-iphone-17-pro-max-1tb-cosmic-orange.html | 200 | Buy iPhone 17 Pro Max | Price, Colors and Plans | AT&TPage checklist evidence
| 2 | 162 |
| https://www.att.com/buy/phones/samsung-galaxy-s26-ultra.html | 200 | Samsung Galaxy S26 Ultra: Price, Specs, Colors & ReviewsPage checklist evidence
| 2 | 375 |
| https://www.att.com/buy/phones/samsung-galaxy-s26plus.html | 200 | Samsung Galaxy S26+: Price, Specs, Colors & ReviewsPage checklist evidence
| 2 | 243 |
| https://www.att.com/buy/phones/samsung-galaxy-s26.html | 200 | Samsung Galaxy S26: Price, Specs, Colors & ReviewsPage checklist evidence
| 2 | 172 |
| https://www.att.com/buy/accessories/browse/headphones/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 153 |
| https://www.att.com/buy/wearables/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 180 |
| https://www.att.com/buy/accessories/browse/cases/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 151 |
| https://www.att.com/buy/accessories/browse/chargers/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 899 |
| https://www.att.com/buy/accessories/browse/screen-protectors/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 175 |
| https://www.att.com/buy/connected-devices-and-more/ | 200 | Add to FavoritesPage checklist evidence
| 1 | 141 |
| https://www.att.com/buy/phones/?source=I-00s1000B000000L&wtExtndSource==store-alert | 200 | Add to FavoritesPage checklist evidence
| 1 | 175 |
| https://www.att.com/buy/phones/?source=I-00s1000B000000L&wtExtndSource=Locator-Sticky-alert | 200 | Add to FavoritesPage checklist evidence
| 1 | 159 |
Optional AI signals
Informational signals; these do not certify search visibility or unlock S-Tier.
- llms.txtGuide for AI agents
- Structured dataJSON-LD on the homepage
- Semantic HTMLMain and navigation landmarks
Browser measurements · supplementary
Mobile page report
att.com
https://att.com/
Measured · 10/26/2026, 5:02:03 AM UTC
Redirected to: https://www.att.com/
- Speed
- 37
- Accessibility
- 98
- SEO basics
- 85
- Main content (LCP)
- 6.3 s
- Layout shifts (CLS)
- 0.006
- Blocking time (TBT)
- 2,810 ms
Measurement notes (1)
- The page may not be loading as expected because your test URL (https://att.com/) was redirected to https://www.att.com/. Try testing the second URL directly.
Your next improvements
Measured findings to investigate, ordered by audit score.
1. Elements with visible text labels do not have matching accessible names.
Visible text labels that do not match the accessible name can result in a confusing experience for screen reader users. [Learn more about accessible names](https://dequeuniversity.com/rules/axe/4.13/label-content-name-mismatch).
body > div#__next > div > a#link-:Ro6j6: · <a id="link-:Ro6j6:" class="cto-link link-text2" aria-label="Call to order 844-249-5043" href="tel:+18446358449" data-di-id="#link-:Ro6j6:">
div > div.type-base > strong > a · <a aria-label="Shop smartphones" href="/buy/phones/" data-di-id="di-id-801f829d-901442e6">
div.jsx-2874297542 > div.microbanner-pad > div#legalId_Legal > button.btn-reset · <button class="btn-reset nowrap
" aria-label="See $800 switcher offer details">2. Time to Interactive
Time to Interactive is the amount of time it takes for the page to become fully interactive. [Learn more about the Time to Interactive metric](https://developer.chrome.com/docs/lighthouse/performance/interactive/).
3. robots.txt is not valid
If your robots.txt file is malformed, crawlers may not be able to understand how you want your website to be crawled or indexed. [Learn more about robots.txt](https://developer.chrome.com/docs/lighthouse/seo/invalid-robots-txt/).
4. Links are not crawlable
Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. [Learn how to make links crawlable](https://support.google.com/webmasters/answer/9112205)
div.mega-universal-nav-row > div.container > div.flex > a.link-text · <a data-mn-lang-switch="" data-mn-l0-links-focus-ally="" data-lang="es" lang="es" class="link-text solo font-regular type-sm line-h-tight pad-l-xxs pad-r-xxs" aria-label="Ver en español" data-lang-switch-bound="true">
5. Network dependency tree
[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
6. SVG elements with an `img` role do not have an accessible text alternative
Ensures SVG elements with an `img`, `graphics-document` or `graphics-symbol` role have an accessible text alternative. [Learn more about SVG alt text](https://dequeuniversity.com/rules/axe/4.13/svg-img-alt).
a#link-:Ro6j6: > div.jsx-3659518980 > div.jsx-3659518980 > svg.color-white · <svg aria-hidden="false" focusable="false" role="img" class="color-white" height="24" width="24" viewBox="0 0 32 32" data-di-res-id="67898165-f90aea0" data-di-rand="1792990931718">
7. LCP request discovery
[Optimize LCP](https://developer.chrome.com/docs/performance/insights/lcp-discovery) by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading
8. Document does not have a main landmark.
One main landmark helps screen reader users navigate a web page. [Learn more about landmarks](https://dequeuniversity.com/rules/axe/4.13/landmark-one-main).
html.theme-att-2022 · <html lang="en" class="theme-att-2022 isAndroid isMobile isChrome isTouch isPortrait" style="scroll-padding-top: 64px;" data-di-loaded="1">
Fix with your coding assistant
Copy a ready-to-use prompt with the issues and affected URLs.
Battle scoring rules
The arena winner follows the verified ranking: internal link health first, then the published two-decimal quality score. Both sites need two agreeing standard observations. Browser performance, accessibility and SEO are complementary diagnostics and do not move the ranking or decide its winner. Page-only battles compare compatible rounds; performance differences up to five points draw, and equal round wins remain a tie. Missing measurements never count as zero. Browser audits do not certify accessibility. Saved results keep their measured evidence; start a rematch for a newer comparison.