Measured
Your result
3 broken links to fix.
- Link health
- 98.76/100
- Quality checklist
- 76.53/100
- Broken links
- 3
Healthy links in the sample
Scored technical checks
Confirmed in sample
195 links verified · 5 unknown · 20 selected source pages · 98% of selected destinations verified. Sample only. Unknown links are not counted as broken.
What to fix first
View all priorities →Includes issues from the extended diagnostic report.
- Fix 1 diagnostic broken link
Start with navigation and internal links so visitors can reach your pages.
- Image dimensions declared
Declare width and height attributes (or an inline aspect-ratio style) on every visible <img> so the browser reserves space before the image loads. Reference: web.dev / Lighthouse "image elements have explicit width and height" (layout shift).
- Open Graph image description
Describe the sharing image with og:image:alt.
Fix with your coding assistant
Copy a ready-to-use prompt with the issues and affected URLs.
Your path to S-Tier
Not yet S-TierHealthy links, every scored requirement passed, and complete evidence in the selected sample.
- Revalidate the badge with a new scan (valid for 30 days).
- Fix every confirmed broken link in the selected sample.
- Pass all scored quality requirements across the five categories.
- Verify every required check and selected destination; incomplete or retained evidence cannot unlock the badge.
How this result qualifies
Verified internal navigation
At least 10 internal destinations were verified. Unknown items do not disqualify the site; confirmed checklist failures reduce quality.
98.76/100 link health · 76.53/100 quality · 195 internal destinations
New comparison baseline. A change in coverage is not a verified improvement.
The diagnostic report below may cover additional pages and external links. Only the stored competitive sample determines the ranking. At least 10 verified internal links are required; unavailable checklist items do not exclude a site. How scoring works
Explore issues & evidenceIssues & evidenceConfirmed issues, suggested fixes and the evidence behind them.
Broken links & sources
Latest competitive sample and evidence · 76.53/100 quality
At least 10 internal destinations were verified. Unknown items do not disqualify the site; confirmed checklist failures reduce quality. Each item is evaluated independently; unavailable readings do not veto the result.
20 selected source URLs · 200 internal destinations. 195 evaluated · 5 unknown · 0 using previous evidence. The expanded diagnostic report follows below.
- SEO
- 66.96/100
- Accessibility
- 94.69/100
- Structure
- 65.79/100
- Sharing
- 84.21/100
- Security
- 75.00/100
Selected pages
- https://www.airbnb.com/
- https://www.airbnb.com/accessibility
- https://www.airbnb.com/against-discrimination
- https://www.airbnb.com/airbnb-friendly
- https://www.airbnb.com/aircover
- https://www.airbnb.com/aircover-for-hosts
- https://www.airbnb.com/careers
- https://www.airbnb.com/co-hosts/home
- https://www.airbnb.com/e/intro-to-hosting
- https://www.airbnb.com/experiences
- https://www.airbnb.com/giftcards
- https://www.airbnb.com/help
- https://www.airbnb.com/help/article/2701/extenuating-circumstances-policy-and-the-coronavirus-covid19
- https://www.airbnb.com/help/contact-us?entry=DESKTOP_FOOTER_SAFETY
- https://www.airbnb.com/help/home?from=footer
- https://www.airbnb.com/help/responsible-hosting
- https://www.airbnb.com/help/sale-share-opt-out
- https://www.airbnb.com/homes
- https://www.airbnb.com/host/co-hosts
- https://www.airbnb.com/host/experiences
Internal link verdicts and weights
- ok · weight 6 · https://airbnb.com/
- ok · weight 6 · https://careers.airbnb.com/
- ok · weight 6 · https://careers.airbnb.com/fr/
- ok · weight 6 · https://careers.airbnb.com/fr/connect-programme-dapprentissage-en-developpement-logiciel/
- ok · weight 6 · https://careers.airbnb.com/fr/faq/
- ok · weight 6 · https://careers.airbnb.com/fr/le-quotidien-chez-airbnb/
- ok · weight 6 · https://careers.airbnb.com/fr/positions
- ok · weight 6 · https://careers.airbnb.com/fr/positions/
- ok · weight 6 · https://careers.airbnb.com/fr/programmes-de-stage/
- ok · weight 6 · https://investors.airbnb.com/
- ok · weight 6 · https://www.airbnb.com/
- ok · weight 6 · https://www.airbnb.com/accessibility
- ok · weight 6 · https://www.airbnb.com/against-discrimination
- ok · weight 6 · https://www.airbnb.com/airbnb-friendly
- ok · weight 6 · https://www.airbnb.com/aircover
- ok · weight 6 · https://www.airbnb.com/aircover-for-hosts
- ok · weight 6 · https://www.airbnb.com/become-a-host
- ok · weight 6 · https://www.airbnb.com/become-a-host?match_origin=seo
- ok · weight 6 · https://www.airbnb.com/careers
- ok · weight 6 · https://www.airbnb.com/co-hosts/home
- ok · weight 6 · https://www.airbnb.com/e/intro-to-hosting
- ok · weight 6 · https://www.airbnb.com/experiences
- ok · weight 6 · https://www.airbnb.com/gift
- ok · weight 6 · https://www.airbnb.com/gift/buy?country=US
- ok · weight 6 · https://www.airbnb.com/giftcards
- ok · weight 6 · https://www.airbnb.com/help
- ok · weight 6 · https://www.airbnb.com/help/all-topics
- ok · weight 6 · https://www.airbnb.com/help/article/2701/extenuating-circumstances-policy-and-the-coronavirus-covid19
- ok · weight 6 · https://www.airbnb.com/help/contact-us?entry=DESKTOP_FOOTER_SAFETY
- ok · weight 6 · https://www.airbnb.com/help/home?from=footer
- ok · weight 6 · https://www.airbnb.com/help/responsible-hosting
- ok · weight 6 · https://www.airbnb.com/help/sale-share-opt-out
- ok · weight 6 · https://www.airbnb.com/help/topic/1332
- ok · weight 6 · https://www.airbnb.com/help/topic/1338
- ok · weight 6 · https://www.airbnb.com/help/topic/1341
- ok · weight 6 · https://www.airbnb.com/help/topic/1348
- ok · weight 6 · https://www.airbnb.com/help/topic/1461
- ok · weight 6 · https://www.airbnb.com/homes
- ok · weight 6 · https://www.airbnb.com/host/co-hosts
- ok · weight 6 · https://www.airbnb.com/host/experiences
- ok · weight 6 · https://www.airbnb.com/host/homes?from_footer=1
- ok · weight 6 · https://www.airbnb.com/host/services
- ok · weight 6 · https://www.airbnb.com/neighbors
- ok · weight 6 · https://www.airbnb.com/press/news
- ok · weight 6 · https://www.airbnb.com/refer
- ok · weight 6 · https://www.airbnb.com/refer?r=67
- ok · weight 6 · https://www.airbnb.com/release
- ok · weight 6 · https://www.airbnb.com/resources
- ok · weight 6 · https://www.airbnb.com/services
- ok · weight 6 · https://www.airbnb.com/setup/experiences/create
- ok · weight 6 · https://www.airbnb.com/signup_login
- broken · weight 6 · https://www.airbnb.com/sitemaps/v2
- ok · weight 6 · https://www.airbnb.com/terms
- ok · weight 6 · https://www.airbnb.com/terms/privacy_policy
- ok · weight 6 · https://www.airbnb.com/travelinsurance
- ok · weight 4 · https://www.airbnb.com/albuquerque-nm/stays/condos
- ok · weight 4 · https://www.airbnb.com/amsterdam-netherlands/stays/condos
- ok · weight 4 · https://www.airbnb.com/athens-greece/stays/villas
- ok · weight 4 · https://www.airbnb.com/atlanta-ga/stays
- ok · weight 4 · https://www.airbnb.com/bangkok-thailand/stays
- ok · weight 4 · https://www.airbnb.com/barcelona-spain/stays/condos
- ok · weight 4 · https://www.airbnb.com/big-bear-lake-ca/stays
- ok · weight 4 · https://www.airbnb.com/boston-ma/stays/houses
- ok · weight 4 · https://www.airbnb.com/branson-mo/stays/houses
- ok · weight 4 · https://www.airbnb.com/breckenridge-co/stays/monthly
- ok · weight 4 · https://www.airbnb.com/broken-bow-ok/stays
- ok · weight 4 · https://www.airbnb.com/brooklyn-ny/stays/condos
- ok · weight 4 · https://www.airbnb.com/cancun-mexico/stays/apartments
- ok · weight 4 · https://www.airbnb.com/cartagena-colombia/stays/apartments
- ok · weight 4 · https://www.airbnb.com/charleston-sc/stays/condos
- ok · weight 4 · https://www.airbnb.com/charlotte-nc/stays
- ok · weight 4 · https://www.airbnb.com/chattanooga-tn/stays/monthly
- ok · weight 4 · https://www.airbnb.com/chicago-il/stays/condos
- ok · weight 4 · https://www.airbnb.com/cincinnati-oh/stays/cabins
- ok · weight 4 · https://www.airbnb.com/cleveland-oh/stays/condos
- ok · weight 4 · https://www.airbnb.com/columbus-oh/stays/condos
- ok · weight 4 · https://www.airbnb.com/corpus-christi-tx/stays/houses
- ok · weight 4 · https://www.airbnb.com/dallas-tx/stays
- ok · weight 4 · https://www.airbnb.com/destin-fl/stays/monthly
- ok · weight 4 · https://www.airbnb.com/detroit-mi/stays/monthly
- ok · weight 4 · https://www.airbnb.com/dublin-ireland/stays/monthly
- ok · weight 4 · https://www.airbnb.com/florida-keys-fl/stays/houses
- ok · weight 4 · https://www.airbnb.com/fort-lauderdale-fl/stays/houses
- ok · weight 4 · https://www.airbnb.com/fort-worth-tx/stays/villas
- ok · weight 4 · https://www.airbnb.com/galveston-tx/stays/condos
- ok · weight 4 · https://www.airbnb.com/gulf-shores-al/stays/condos
- ok · weight 4 · https://www.airbnb.com/honolulu-hi/stays/monthly
- ok · weight 4 · https://www.airbnb.com/houston-tx/stays/cottages
- ok · weight 4 · https://www.airbnb.com/indianapolis-in/stays/condos
- ok · weight 4 · https://www.airbnb.com/jersey-city-nj/stays/houses
- ok · weight 4 · https://www.airbnb.com/kansas-city-mo/stays/condos
- ok · weight 4 · https://www.airbnb.com/kauai-hi/stays/condos
- ok · weight 4 · https://www.airbnb.com/key-west-fl/stays/villas
- ok · weight 4 · https://www.airbnb.com/kissimmee-fl/stays/cottages
- ok · weight 4 · https://www.airbnb.com/knoxville-tn/stays/cabins
- ok · weight 4 · https://www.airbnb.com/kyoto-japan/stays/monthly
- ok · weight 4 · https://www.airbnb.com/las-vegas-nv/stays/monthly
- ok · weight 4 · https://www.airbnb.com/london-united-kingdom/stays
- ok · weight 4 · https://www.airbnb.com/long-island-ny/stays/condos
- ok · weight 4 · https://www.airbnb.com/los-angeles-ca/stays/cottages
- ok · weight 4 · https://www.airbnb.com/louisville-ky/stays/monthly
- ok · weight 4 · https://www.airbnb.com/madrid-spain/stays/houses
- ok · weight 4 · https://www.airbnb.com/manhattan-new-york-ny/stays/houses
- ok · weight 4 · https://www.airbnb.com/memphis-tn/stays
- ok · weight 4 · https://www.airbnb.com/mexico-city/stays/villas
- ok · weight 4 · https://www.airbnb.com/miami-beach-fl/stays/condos
- ok · weight 4 · https://www.airbnb.com/miami-fl/stays/apartments
- ok · weight 4 · https://www.airbnb.com/milan-italy/stays/condos
- ok · weight 4 · https://www.airbnb.com/minneapolis-mn/stays
- ok · weight 4 · https://www.airbnb.com/montreal-canada/stays/apartments
- ok · weight 4 · https://www.airbnb.com/myrtle-beach-sc/stays/apartments
- ok · weight 4 · https://www.airbnb.com/nashville-tn/stays
- ok · weight 4 · https://www.airbnb.com/new-orleans-la/stays/villas
- ok · weight 4 · https://www.airbnb.com/new-york-ny/stays
- ok · weight 4 · https://www.airbnb.com/nice-france/stays/villas
- ok · weight 4 · https://www.airbnb.com/north-myrtle-beach-sc/stays/condos
- ok · weight 4 · https://www.airbnb.com/oahu-hi/stays
- ok · weight 4 · https://www.airbnb.com/ocean-city-md/stays/houses
- ok · weight 4 · https://www.airbnb.com/oklahoma-city-ok/stays/apartments
- ok · weight 4 · https://www.airbnb.com/orange-beach-al/stays/apartments
- ok · weight 4 · https://www.airbnb.com/orlando-fl/stays/cottages
- ok · weight 4 · https://www.airbnb.com/osaka-japan/stays
- ok · weight 4 · https://www.airbnb.com/outer-banks-nc/stays/apartments
- ok · weight 4 · https://www.airbnb.com/philadelphia-pa/stays/monthly
- ok · weight 4 · https://www.airbnb.com/pittsburgh-pa/stays/monthly
- ok · weight 4 · https://www.airbnb.com/pocono-mountains-pa/stays/monthly
- ok · weight 4 · https://www.airbnb.com/port-aransas-tx/stays/houses
- ok · weight 4 · https://www.airbnb.com/portland-me/stays/cabins
- ok · weight 4 · https://www.airbnb.com/portland-or/stays/cabins
- ok · weight 4 · https://www.airbnb.com/porto-portugal/stays
- ok · weight 4 · https://www.airbnb.com/puerto-vallarta-mexico/stays/monthly
- ok · weight 4 · https://www.airbnb.com/raleigh-nc/stays/apartments
- ok · weight 4 · https://www.airbnb.com/richmond-va/stays/apartments
- ok · weight 4 · https://www.airbnb.com/rome-italy/stays/apartments
- ok · weight 4 · https://www.airbnb.com/salem-ma/stays
- ok · weight 4 · https://www.airbnb.com/salt-lake-city-ut/stays/cabins
- ok · weight 4 · https://www.airbnb.com/san-antonio-tx/stays/villas
- ok · weight 4 · https://www.airbnb.com/san-diego-ca/stays/monthly
- ok · weight 4 · https://www.airbnb.com/san-jose-ca/stays/villas
- ok · weight 4 · https://www.airbnb.com/san-juan-puerto-rico/stays/cabins
- ok · weight 4 · https://www.airbnb.com/santa-barbara-ca/stays/cabins
- ok · weight 4 · https://www.airbnb.com/santa-fe-nm/stays/houses
- ok · weight 4 · https://www.airbnb.com/santo-domingo-dominican-republic/stays/monthly
- ok · weight 4 · https://www.airbnb.com/savannah-ga/stays/apartments
- ok · weight 4 · https://www.airbnb.com/sedona-az/stays/condos
- ok · weight 4 · https://www.airbnb.com/sevierville-tn/stays/apartments
- ok · weight 4 · https://www.airbnb.com/st-augustine-fl/stays
- ok · weight 4 · https://www.airbnb.com/st-louis-mo/stays/condos
- ok · weight 4 · https://www.airbnb.com/st-petersburg-fl/stays/monthly
- ok · weight 4 · https://www.airbnb.com/tampa-fl/stays/cottages
- ok · weight 4 · https://www.airbnb.com/tokyo-japan/stays
- ok · weight 4 · https://www.airbnb.com/venice-italy/stays/houses
- ok · weight 4 · https://www.airbnb.com/washington-dc/stays/apartments
- ok · weight 4 · https://www.airbnb.com/wilmington-nc/stays
- ok · weight 2 · https://news.airbnb.com/airbnb-entrepreneurship-academy-continues-to-grow-with-30-partners-in-2024/
- ok · weight 2 · https://news.airbnb.com/fr/aide-aux-victimes-des-incendies-de-foret-en-france-airbnb-org-fournit-un-hebergement-durgence-gratuit-aux-personnes-deplacees/
- ok · weight 2 · https://news.airbnb.com/fr/airbnb-annonce-les-trois-laureats-2026-du-grand-prix-du-patrimoine-et-tourisme-local/
- ok · weight 2 · https://news.airbnb.com/fr/airbnb-devoile-sa-selection-de-logements-fraicheur-pour-sevader-pendant-les-vagues-de-chaleur/
- ok · weight 2 · https://news.airbnb.com/fr/airbnb-enrichit-sa-plateforme-avec-trois-nouveaux-services-pour-accompagner-les-voyageurs-en-france/
- ok · weight 2 · https://news.airbnb.com/fr/airbnb-ouvre-les-portes-de-la-villa-du-nouveau-clip-de-jennie/
- ok · weight 2 · https://news.airbnb.com/fr/incendies-en-gironde-et-dans-les-landes-airbnb-org-a-offert-1300-nuitees-aux-personnes-sinistrees/
- ok · weight 2 · https://news.airbnb.com/fr/lete-des-butter-moms-des-annees-90-airbnb-devoile-une-selection-de-sejours-inspires-de-cette-nouvelle-tendance-lifestyle/
- broken · weight 2 · https://news.airbnb.com/homepage-fr/
- ok · weight 2 · https://news.airbnb.com/wp-content/uploads/sites/4/2020/07/Airbnb_Work-to-Fight-Discrimination_0331.pdf
- ok · weight 2 · https://news.airbnb.com/wp-content/uploads/sites/4/2022/12/A-Six-Year-Update-on-Airbnbs-Work-to-Fight-Discrimination-and-Build-Inclusion-12122022.pdf
- ok · weight 2 · https://news.airbnb.com/wp-content/uploads/sites/4/2023/06/REPORT_Airbnbs-Work-to-Fight-Discrimination-and-Build-Inclusion.pdf
- broken · weight 2 · https://news.airbnb.com/wp-content/uploads/sites/4/2024/12/Airbnb-2024-Project-Lighthouse-Update-report.pdf
- ok · weight 2 · https://www.airbnb.com/aircover-for-hosts?modal=AIRCOVER_DETAILS_MODAL
- ok · weight 2 · https://www.airbnb.com/co-hosts/home?match_origin=seo
- ok · weight 2 · https://www.airbnb.com/co-hosts/results?match_origin=seo
- ok · weight 2 · https://www.airbnb.com/d/multifamily
- unverifiable · weight 2 · https://www.airbnb.com/external_link?url=https%3A%2F%2Fairbnbbulk.launchgiftcards.com%2Fportal.html%3Flang%3Den
- unverifiable · weight 2 · https://www.airbnb.com/external_link?url=https%3A%2F%2Fevents.zoom.us%2Feo%2FAiCD3TPk0pdYXopqG3VzT7tCQ3qJq23bRyza3dFSN7Tff_ELiUEa~AggLXsr32QYFjq8BlYLZ5I06Dg
- unverifiable · weight 2 · https://www.airbnb.com/external_link?url=https%3A%2F%2Fevents.zoom.us%2Feo%2FAimztONxGOAoYSXePYpEn3s6rk9sgr_Ms3VH0D-g48qeqjwyw9pY~AggLXsr32QYFjq8BlYLZ5I06Dg
- unverifiable · weight 2 · https://www.airbnb.com/external_link?url=https%3A%2F%2Fevents.zoom.us%2Feo%2FAozY_OAnaV-NSYaFRNivDiky3gfqPL3R5R2V3mfZZnalmj6Bkjxg~AggLXsr32QYFjq8BlYLZ5I06Dg
- unverifiable · weight 2 · https://www.airbnb.com/external_link?url=https%3A%2F%2Fevents.zoom.us%2Feo%2FApHb1WLsY0CIS-K8_Esb8k6LBZA7GKKdiLccsbB7LDlnUlyRRCSE~AggLXsr32QYFjq8BlYLZ5I06Dg
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=arctic
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=baths
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=cozy
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=dinner
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=dusk
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=fields
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=fireworks
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=ladder
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=poolside
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=rausch
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=seagulls
- ok · weight 2 · https://www.airbnb.com/gift/buy?country=US&card_name=sunset
- ok · weight 2 · https://www.airbnb.com/help/article/1339
- ok · weight 2 · https://www.airbnb.com/help/article/1523
- ok · weight 2 · https://www.airbnb.com/help/article/1542/
- ok · weight 2 · https://www.airbnb.com/help/article/1608
- ok · weight 2 · https://www.airbnb.com/help/article/169
- ok · weight 2 · https://www.airbnb.com/help/article/170/
- ok · weight 2 · https://www.airbnb.com/help/article/1869
- ok · weight 2 · https://www.airbnb.com/help/article/1961
- ok · weight 2 · https://www.airbnb.com/help/article/1962
- ok · weight 2 · https://www.airbnb.com/help/article/1967
- ok · weight 2 · https://www.airbnb.com/help/article/2022
- ok · weight 2 · https://www.airbnb.com/help/article/2273
Scoring checks
- Page title: passed · 19/19 applicable observations
https://www.airbnb.com/: Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
https://www.airbnb.com/accessibility: Find Airbnbs with accessibility features
https://www.airbnb.com/against-discrimination: Fighting discrimination and building inclusion
https://www.airbnb.com/airbnb-friendly: Earn with Airbnb-friendly apartments
https://www.airbnb.com/aircover: Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
- Distinct page titles: failed · 11/19 applicable observations
https://www.airbnb.com/: Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
https://www.airbnb.com/aircover: Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
https://www.airbnb.com/co-hosts/home: Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
https://www.airbnb.com/experiences: Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
https://www.airbnb.com/help/home?from=footer: Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
- Meta description: failed · 10/13 applicable observations
https://www.airbnb.com/against-discrimination: Airbnb’s latest update on finding & fighting discrimination on Airbnb
https://www.airbnb.com/aircover-for-hosts: Get $1M in liability coverage, $1M in damage protection, and more. Always included and always free whenever you host on Airbnb.
https://www.airbnb.com/careers: No meta description
https://www.airbnb.com/co-hosts/home: No meta description
https://www.airbnb.com/help/home?from=footer: No meta description
- Self-referencing canonical: passed · 13/13 applicable observations
https://www.airbnb.com/against-discrimination: No canonical URL
https://www.airbnb.com/aircover-for-hosts: No canonical URL
https://www.airbnb.com/co-hosts/home: No canonical URL
https://www.airbnb.com/help/contact-us?entry=DESKTOP_FOOTER_SAFETY: No canonical URL
https://www.airbnb.com/help/sale-share-opt-out: No canonical URL
- Main heading: failed · 18/19 applicable observations
https://www.airbnb.com/co-hosts/home: 0 H1 element(s)
https://www.airbnb.com/: 1 H1 element(s)
https://www.airbnb.com/accessibility: 1 H1 element(s)
https://www.airbnb.com/against-discrimination: 1 H1 element(s)
https://www.airbnb.com/airbnb-friendly: 1 H1 element(s)
- Heading hierarchy: failed · 18/19 applicable observations
https://www.airbnb.com/co-hosts/home: 0 skipped heading level(s)
https://www.airbnb.com/: 0 skipped heading level(s)
https://www.airbnb.com/accessibility: 0 skipped heading level(s)
https://www.airbnb.com/against-discrimination: 0 skipped heading level(s)
https://www.airbnb.com/airbnb-friendly: 0 skipped heading level(s)
- Main landmark: failed · 15/19 applicable observations
https://www.airbnb.com/aircover: 0 main landmarks
https://www.airbnb.com/help/home?from=footer: 0 main landmarks
https://www.airbnb.com/help/article/2701/extenuating-circumstances-policy-and-the-coronavirus-covid19: 0 main landmarks
https://www.airbnb.com/help/responsible-hosting: 0 main landmarks
https://www.airbnb.com/: 1 main landmarks
- Mobile viewport: passed · 19/19 applicable observations
https://www.airbnb.com/: width=device-width, initial-scale=1, viewport-fit=cover
https://www.airbnb.com/accessibility: width=device-width, initial-scale=1
https://www.airbnb.com/against-discrimination: width=device-width, initial-scale=1
https://www.airbnb.com/airbnb-friendly: width=device-width, initial-scale=1
https://www.airbnb.com/aircover: width=device-width, initial-scale=1
- Image dimensions declared: failed · 0/5 applicable observations
https://www.airbnb.com/: 0 of 0 images lack width/height attributes or an aspect-ratio style
https://www.airbnb.com/accessibility: 8 of 8 images lack width/height attributes or an aspect-ratio style
https://www.airbnb.com/against-discrimination: 0 of 0 images lack width/height attributes or an aspect-ratio style
https://www.airbnb.com/airbnb-friendly: 0 of 0 images lack width/height attributes or an aspect-ratio style
https://www.airbnb.com/aircover: 0 of 0 images lack width/height attributes or an aspect-ratio style
- Structured data syntax: failed · 5/19 applicable observations
https://www.airbnb.com/accessibility: 0 of 0 blocks have valid JSON-LD structure
https://www.airbnb.com/against-discrimination: 0 of 0 blocks have valid JSON-LD structure
https://www.airbnb.com/airbnb-friendly: 0 of 0 blocks have valid JSON-LD structure
https://www.airbnb.com/aircover: 0 of 0 blocks have valid JSON-LD structure
https://www.airbnb.com/aircover-for-hosts: 0 of 0 blocks have valid JSON-LD structure
- Document language: passed · 19/19 applicable observations
https://www.airbnb.com/: en
https://www.airbnb.com/accessibility: en
https://www.airbnb.com/against-discrimination: en
https://www.airbnb.com/airbnb-friendly: en
https://www.airbnb.com/aircover: en
- Image alternatives declared: passed · 5/5 applicable observations
https://www.airbnb.com/: 0 of 0 images lack an alt attribute
https://www.airbnb.com/against-discrimination: 0 of 0 images lack an alt attribute
https://www.airbnb.com/airbnb-friendly: 0 of 0 images lack an alt attribute
https://www.airbnb.com/aircover: 0 of 0 images lack an alt attribute
https://www.airbnb.com/aircover-for-hosts: 0 of 0 images lack an alt attribute
- Form controls named: passed · 5/5 applicable observations
https://www.airbnb.com/accessibility: 0 of 0 controls have no HTML label
https://www.airbnb.com/against-discrimination: 0 of 0 controls have no HTML label
https://www.airbnb.com/airbnb-friendly: 0 of 0 controls have no HTML label
https://www.airbnb.com/aircover: 0 of 0 controls have no HTML label
https://www.airbnb.com/aircover-for-hosts: 0 of 0 controls have no HTML label
- Buttons named: failed · 17/18 applicable observations
https://www.airbnb.com/careers: 1 of 9 buttons have no HTML name
https://www.airbnb.com/co-hosts/home: 0 of 0 buttons have no HTML name
https://www.airbnb.com/: 0 of 19 buttons have no HTML name
https://www.airbnb.com/accessibility: 0 of 15 buttons have no HTML name
https://www.airbnb.com/against-discrimination: 0 of 6 buttons have no HTML name
- Links named: failed · 16/19 applicable observations
https://www.airbnb.com/against-discrimination: 1 of 55 links have no HTML name
https://www.airbnb.com/aircover-for-hosts: 1 of 49 links have no HTML name
https://www.airbnb.com/host/co-hosts: 6 of 68 links have no HTML name
https://www.airbnb.com/: 0 of 156 links have no HTML name
https://www.airbnb.com/accessibility: 0 of 48 links have no HTML name
- Descriptive link text: failed · 17/19 applicable observations
https://www.airbnb.com/against-discrimination: 1 of 55 links use generic text: "learn more"
https://www.airbnb.com/airbnb-friendly: 2 of 32 links use generic text: "learn more"
https://www.airbnb.com/: 0 of 156 links use generic text
https://www.airbnb.com/accessibility: 0 of 48 links use generic text
https://www.airbnb.com/aircover: 0 of 64 links use generic text
- Open Graph title: failed · 18/19 applicable observations
https://www.airbnb.com/airbnb-friendly: No og:title
https://www.airbnb.com/: Airbnb | Vacation rentals, cabins, beach houses, & more
https://www.airbnb.com/accessibility: Find Airbnbs with accessibility features
https://www.airbnb.com/against-discrimination: Fighting discrimination and building inclusion
https://www.airbnb.com/aircover: AirCover for guests - Airbnb Help Center
- Open Graph description: failed · 13/19 applicable observations
https://www.airbnb.com/careers: No og:description
https://www.airbnb.com/co-hosts/home: No og:description
https://www.airbnb.com/help/home?from=footer: No og:description
https://www.airbnb.com/help/contact-us?entry=DESKTOP_FOOTER_SAFETY: No og:description
https://www.airbnb.com/help/responsible-hosting: No og:description
- Open Graph type: passed · 19/19 applicable observations
https://www.airbnb.com/: website
https://www.airbnb.com/accessibility: website
https://www.airbnb.com/against-discrimination: website
https://www.airbnb.com/airbnb-friendly: website
https://www.airbnb.com/aircover: website
- Open Graph URL: passed · 19/19 applicable observations
https://www.airbnb.com/: https://www.airbnb.com/
https://www.airbnb.com/accessibility: https://www.airbnb.com/accessibility
https://www.airbnb.com/against-discrimination: https://www.airbnb.com/against-discrimination
https://www.airbnb.com/airbnb-friendly: https://www.airbnb.com/airbnb-friendly
https://www.airbnb.com/aircover: https://www.airbnb.com/help/article/3218
- Open Graph image URL: passed · 19/19 applicable observations
https://www.airbnb.com/: https://a0.muscache.com/im/pictures/fe7217ff-0b24-438d-880d-b94722c75bf5.jpg?im_w=1200
https://www.airbnb.com/accessibility: https://a0.muscache.com/im/pictures/fe7217ff-0b24-438d-880d-b94722c75bf5.jpg?im_w=1200
https://www.airbnb.com/against-discrimination: https://a0.muscache.com/im/pictures/Antidiscrimination/AgainstDiscrimination/original/9291d48b-17d4-49e2-be9e-af2188d8e557.png?im_w=1200
https://www.airbnb.com/airbnb-friendly: https://a0.muscache.com/im/pictures/724827b7-2456-425a-850e-eb7c9fd725e4.jpg?im_w=1200
https://www.airbnb.com/aircover: https://a0.muscache.com/im/pictures/fe7217ff-0b24-438d-880d-b94722c75bf5.jpg?im_w=1200
- Open Graph image description: failed · 0/19 applicable observations
https://www.airbnb.com/: No sharing image description
https://www.airbnb.com/accessibility: No sharing image description
https://www.airbnb.com/against-discrimination: No sharing image description
https://www.airbnb.com/airbnb-friendly: No sharing image description
https://www.airbnb.com/aircover: No sharing image description
- Social card type: failed · 18/19 applicable observations
https://www.airbnb.com/aircover-for-hosts: photo
https://www.airbnb.com/: summary
https://www.airbnb.com/accessibility: summary_large_image
https://www.airbnb.com/against-discrimination: summary
https://www.airbnb.com/airbnb-friendly: summary
- HTTPS page: passed · 19/19 applicable observations
https://www.airbnb.com/: https://www.airbnb.com/
https://www.airbnb.com/accessibility: https://www.airbnb.com/accessibility
https://www.airbnb.com/against-discrimination: https://www.airbnb.com/against-discrimination
https://www.airbnb.com/airbnb-friendly: https://www.airbnb.com/airbnb-friendly
https://www.airbnb.com/aircover: https://www.airbnb.com/help/article/3218
- No insecure embedded resources: passed · 19/19 applicable observations
https://www.airbnb.com/: 0 HTTP embedded resource URL(s)
https://www.airbnb.com/accessibility: 0 HTTP embedded resource URL(s)
https://www.airbnb.com/against-discrimination: 0 HTTP embedded resource URL(s)
https://www.airbnb.com/airbnb-friendly: 0 HTTP embedded resource URL(s)
https://www.airbnb.com/aircover: 0 HTTP embedded resource URL(s)
- Homepage favicon available: passed · 1/1 applicable observations
https://a0.muscache.com/im/pictures/AirbnbPlatformAssets/AirbnbPlatformAssets-Favicons/original/d1fcc0b3-865f-485a-b28b-43ca0bf7c891.png?im_w=240: HTTP 200; image/png
- Homepage sharing image available: passed · 1/1 applicable observations
https://a0.muscache.com/im/pictures/fe7217ff-0b24-438d-880d-b94722c75bf5.jpg?im_w=1200: HTTP 200; image/jpeg
- Root sitemap available: failed · 0/1 applicable observations
https://www.airbnb.com/sitemap.xml: HTTP 404; no sitemap root found
- Rendered color contrast: unverified · 0/1 applicable observations
https://www.airbnb.com/: Requires a browser or human assessment; excluded from points.
- Keyboard and focus behavior: unverified · 0/1 applicable observations
https://www.airbnb.com/: Requires a browser or human assessment; excluded from points.
- HSTS declared: failed · 0/1 applicable observations
https://www.airbnb.com/: Strict-Transport-Security: max-age=10886400; includeSubdomains (max-age below 15552000)
- Content Security Policy declared: passed · 1/1 applicable observations
https://www.airbnb.com/: Content-Security-Policy: child-src blob:; connect-src 'self' https: wss://ws.airbnb.com wss://ws.airbnb.com https://netverify.com https://*.netverify.com wss: *.amap.com https://*.mapbox.com; default-src 'self' https: blob:; font-src 'self' data: https://*.mus
Sample reference: 74408e325c75f36018c9ba8f01cfab6fb54b3599aa0e261db137a10609084cb9
- 404internal · Navigation / footerhttps://www.airbnb.com/sitemaps/v2
Highlight works in Chrome and Safari; the browser jumps to the first match.
Diagnostic checklist
15 passed · 18 need work · 3 not verified. Open a check for the evidence and suggested fix.
- SEO
- 73.15
- Accessibility
- 89.16
- Structure
- 72.92
- Sharing
- 86.39
- Security
- 75.00
- AI access
- 90.00
- Performance
- 40.00
HTTP response measurement
478 ms median to homepage response headers. Measurements: 478, 478, 480 ms.
Same crawler, three sequential requests, DNS and TLS included. Timing is diagnostic only and never decides a position. This is server/network response, not browser loading or Core Web Vitals.
Static checks inspect crawler-visible HTML; they do not certify accessibility or code quality.
SEO3 to improve
Page titlePassed
40/40 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Give each page a descriptive, non-empty <title>.
- https://www.airbnb.com/Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
- https://www.airbnb.com/accessibilityFind Airbnbs with accessibility features
- https://www.airbnb.com/against-discriminationFighting discrimination and building inclusion
- https://www.airbnb.com/airbnb-friendlyEarn with Airbnb-friendly apartments
- https://www.airbnb.com/aircoverAirbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Distinct page titlesNeeds work
31/40 applicable observations passed. 0.78/1 checklist weight earned.
How to improve: Use a title that describes the purpose of this page rather than repeating the same title across URLs.
- https://www.airbnb.com/Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
- https://www.airbnb.com/aircoverAirbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
- https://www.airbnb.com/co-hosts/homeAirbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
- https://www.airbnb.com/experiencesAirbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
- https://www.airbnb.com/helpAirbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & Experiences
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Meta descriptionNeeds work
30/34 applicable observations passed. 0.88/1 checklist weight earned.
How to improve: Add a non-empty meta name="description" that summarizes this page.
- https://www.airbnb.com/against-discriminationAirbnb’s latest update on finding & fighting discrimination on Airbnb
- https://www.airbnb.com/aircover-for-hostsGet $1M in liability coverage, $1M in damage protection, and more. Always included and always free whenever you host on Airbnb.
- https://www.airbnb.com/careersNo meta description
- https://www.airbnb.com/co-hosts/homeNo meta description
- https://www.airbnb.com/helpNo meta description
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Self-referencing canonicalPassed
34/34 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Declare exactly one <link rel="canonical"> whose absolute URL is this page's own final URL (same scheme, host, path and query; only a trailing slash or fragment may differ). Cross-URL canonicals belong on duplicate pages, not on the indexable page itself. Reference: Google Search Central, canonicalization.
- https://www.airbnb.com/against-discriminationNo canonical URL
- https://www.airbnb.com/aircover-for-hostsNo canonical URL
- https://www.airbnb.com/co-hosts/homeNo canonical URL
- https://www.airbnb.com/help/contact-us?entry=DESKTOP_FOOTER_SAFETYNo canonical URL
- https://www.airbnb.com/help/sale-share-opt-outNo canonical URL
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Root sitemap availableNeeds work
0/1 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Publish a sitemap URL set or index at /sitemap.xml. This checks its root, not every listed URL.
- https://www.airbnb.com/sitemap.xmlHTTP 404; no sitemap root found
Accessibility3 to improve
Document languagePassed
40/40 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Declare a valid language tag on the html element, such as en or pt-BR.
- https://www.airbnb.com/en
- https://www.airbnb.com/accessibilityen
- https://www.airbnb.com/against-discriminationen
- https://www.airbnb.com/airbnb-friendlyen
- https://www.airbnb.com/aircoveren
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Image alternatives declaredPassed
25/25 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add alt text to informative images. Use alt="" for decorative images. This check does not judge text quality.
- https://www.airbnb.com/0 of 0 images lack an alt attribute
- https://www.airbnb.com/against-discrimination0 of 0 images lack an alt attribute
- https://www.airbnb.com/airbnb-friendly0 of 0 images lack an alt attribute
- https://www.airbnb.com/aircover0 of 0 images lack an alt attribute
- https://www.airbnb.com/aircover-for-hosts0 of 0 images lack an alt attribute
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Form controls namedPassed
25/25 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Associate a label with each visible form control, or provide a non-empty aria-label / valid aria-labelledby.
- https://www.airbnb.com/accessibility0 of 0 controls have no HTML label
- https://www.airbnb.com/against-discrimination0 of 0 controls have no HTML label
- https://www.airbnb.com/airbnb-friendly0 of 0 controls have no HTML label
- https://www.airbnb.com/aircover0 of 0 controls have no HTML label
- https://www.airbnb.com/aircover-for-hosts0 of 0 controls have no HTML label
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Links namedNeeds work
17/40 applicable observations passed. 0.43/1 checklist weight earned.
How to improve: Give every link visible text or a meaningful accessible name.
- https://www.airbnb.com/against-discrimination1 of 55 links have no HTML name
- https://www.airbnb.com/aircover-for-hosts1 of 49 links have no HTML name
- https://www.airbnb.com/host/co-hosts6 of 68 links have no HTML name
- https://www.airbnb.com/albuquerque-nm/stays/condos6 of 67 links have no HTML name
- https://www.airbnb.com/amsterdam-netherlands/stays6 of 78 links have no HTML name
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Descriptive link textNeeds work
38/40 applicable observations passed. 0.95/1 checklist weight earned.
How to improve: Replace generic link text such as "click here", "read more" or "saiba mais" with text (or an aria-label) that describes the destination. Reference: WCAG 2.4.4 Link Purpose (In Context).
- https://www.airbnb.com/against-discrimination1 of 55 links use generic text: "learn more"
- https://www.airbnb.com/airbnb-friendly2 of 32 links use generic text: "learn more"
- https://www.airbnb.com/0 of 156 links use generic text
- https://www.airbnb.com/accessibility0 of 48 links use generic text
- https://www.airbnb.com/aircover0 of 64 links use generic text
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Rendered color contrastNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Check foreground/background contrast in the rendered page.
- https://www.airbnb.com/Requires a browser or human assessment; excluded from points.
Keyboard and focus behaviorNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Test every interactive control with a keyboard and inspect focus visibility.
- https://www.airbnb.com/Requires a browser or human assessment; excluded from points.
Structure5 to improve
Main headingNeeds work
39/40 applicable observations passed. 0.98/1 checklist weight earned.
How to improve: Add a descriptive H1 identifying the main topic.
- https://www.airbnb.com/co-hosts/home0 H1 element(s)
- https://www.airbnb.com/1 H1 element(s)
- https://www.airbnb.com/accessibility1 H1 element(s)
- https://www.airbnb.com/against-discrimination1 H1 element(s)
- https://www.airbnb.com/airbnb-friendly1 H1 element(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Heading hierarchyNeeds work
39/40 applicable observations passed. 0.98/1 checklist weight earned.
How to improve: Nest headings logically without skipping a level, starting with H1.
- https://www.airbnb.com/co-hosts/home0 skipped heading level(s)
- https://www.airbnb.com/0 skipped heading level(s)
- https://www.airbnb.com/accessibility0 skipped heading level(s)
- https://www.airbnb.com/against-discrimination0 skipped heading level(s)
- https://www.airbnb.com/airbnb-friendly0 skipped heading level(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Main landmarkNeeds work
35/40 applicable observations passed. 0.88/1 checklist weight earned.
How to improve: Mark the main content with one <main> or role="main" landmark.
- https://www.airbnb.com/aircover0 main landmarks
- https://www.airbnb.com/help0 main landmarks
- https://www.airbnb.com/help/article/2701/extenuating-circumstances-policy-and-the-coronavirus-covid190 main landmarks
- https://www.airbnb.com/help/home?from=footer0 main landmarks
- https://www.airbnb.com/help/responsible-hosting0 main landmarks
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Mobile viewportPassed
40/40 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Add meta name="viewport" with width=device-width and do not disable user zoom.
- https://www.airbnb.com/width=device-width, initial-scale=1, viewport-fit=cover
- https://www.airbnb.com/accessibilitywidth=device-width, initial-scale=1
- https://www.airbnb.com/against-discriminationwidth=device-width, initial-scale=1
- https://www.airbnb.com/airbnb-friendlywidth=device-width, initial-scale=1
- https://www.airbnb.com/aircoverwidth=device-width, initial-scale=1
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Image dimensions declaredNeeds work
0/25 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Declare width and height attributes (or an inline aspect-ratio style) on every visible <img> so the browser reserves space before the image loads. Reference: web.dev / Lighthouse "image elements have explicit width and height" (layout shift).
- https://www.airbnb.com/0 of 0 images lack width/height attributes or an aspect-ratio style
- https://www.airbnb.com/accessibility8 of 8 images lack width/height attributes or an aspect-ratio style
- https://www.airbnb.com/against-discrimination0 of 0 images lack width/height attributes or an aspect-ratio style
- https://www.airbnb.com/airbnb-friendly0 of 0 images lack width/height attributes or an aspect-ratio style
- https://www.airbnb.com/aircover0 of 0 images lack width/height attributes or an aspect-ratio style
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Structured data syntaxNeeds work
22/40 applicable observations passed. 0.55/1 checklist weight earned.
How to improve: Provide JSON-LD with @context and @type (or a typed @graph). Match the markup to the visible content; syntax alone does not validate its meaning. Reference: schema.org and Google structured data guidelines.
- https://www.airbnb.com/accessibility0 of 0 blocks have valid JSON-LD structure
- https://www.airbnb.com/against-discrimination0 of 0 blocks have valid JSON-LD structure
- https://www.airbnb.com/airbnb-friendly0 of 0 blocks have valid JSON-LD structure
- https://www.airbnb.com/aircover0 of 0 blocks have valid JSON-LD structure
- https://www.airbnb.com/aircover-for-hosts0 of 0 blocks have valid JSON-LD structure
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Sharing4 to improve
Open Graph titleNeeds work
39/40 applicable observations passed. 0.98/1 checklist weight earned.
How to improve: Provide a non-empty og:title meta property.
- https://www.airbnb.com/airbnb-friendlyNo og:title
- https://www.airbnb.com/Airbnb | Vacation rentals, cabins, beach houses, & more
- https://www.airbnb.com/accessibilityFind Airbnbs with accessibility features
- https://www.airbnb.com/against-discriminationFighting discrimination and building inclusion
- https://www.airbnb.com/aircoverAirCover for guests - Airbnb Help Center
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph descriptionNeeds work
33/40 applicable observations passed. 0.83/1 checklist weight earned.
How to improve: Provide a non-empty og:description meta property.
- https://www.airbnb.com/careersNo og:description
- https://www.airbnb.com/co-hosts/homeNo og:description
- https://www.airbnb.com/helpNo og:description
- https://www.airbnb.com/help/contact-us?entry=DESKTOP_FOOTER_SAFETYNo og:description
- https://www.airbnb.com/help/home?from=footerNo og:description
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph typePassed
40/40 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Declare og:type, such as website or article.
- https://www.airbnb.com/website
- https://www.airbnb.com/accessibilitywebsite
- https://www.airbnb.com/against-discriminationwebsite
- https://www.airbnb.com/airbnb-friendlywebsite
- https://www.airbnb.com/aircoverwebsite
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph URLPassed
40/40 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Set og:url to an absolute HTTP(S) URL for this content.
- https://www.airbnb.com/https://www.airbnb.com/
- https://www.airbnb.com/accessibilityhttps://www.airbnb.com/accessibility
- https://www.airbnb.com/against-discriminationhttps://www.airbnb.com/against-discrimination
- https://www.airbnb.com/airbnb-friendlyhttps://www.airbnb.com/airbnb-friendly
- https://www.airbnb.com/aircoverhttps://www.airbnb.com/help/article/3218
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph image URLPassed
40/40 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Set og:image to an absolute HTTP(S) image URL. Homepage image availability is checked separately.
- https://www.airbnb.com/https://a0.muscache.com/im/pictures/fe7217ff-0b24-438d-880d-b94722c75bf5.jpg?im_w=1200
- https://www.airbnb.com/accessibilityhttps://a0.muscache.com/im/pictures/fe7217ff-0b24-438d-880d-b94722c75bf5.jpg?im_w=1200
- https://www.airbnb.com/against-discriminationhttps://a0.muscache.com/im/pictures/Antidiscrimination/AgainstDiscrimination/original/9291d48b-17d4-49e2-be9e-af2188d8e557.png?im_w=1200
- https://www.airbnb.com/airbnb-friendlyhttps://a0.muscache.com/im/pictures/724827b7-2456-425a-850e-eb7c9fd725e4.jpg?im_w=1200
- https://www.airbnb.com/aircoverhttps://a0.muscache.com/im/pictures/fe7217ff-0b24-438d-880d-b94722c75bf5.jpg?im_w=1200
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Open Graph image descriptionNeeds work
0/40 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Describe the sharing image with og:image:alt.
- https://www.airbnb.com/No sharing image description
- https://www.airbnb.com/accessibilityNo sharing image description
- https://www.airbnb.com/against-discriminationNo sharing image description
- https://www.airbnb.com/airbnb-friendlyNo sharing image description
- https://www.airbnb.com/aircoverNo sharing image description
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Social card typeNeeds work
39/40 applicable observations passed. 0.98/1 checklist weight earned.
How to improve: Declare twitter:card as summary or summary_large_image for a website card.
- https://www.airbnb.com/aircover-for-hostsphoto
- https://www.airbnb.com/summary
- https://www.airbnb.com/accessibilitysummary_large_image
- https://www.airbnb.com/against-discriminationsummary
- https://www.airbnb.com/airbnb-friendlysummary
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Homepage favicon availablePassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Serve a non-empty public image with an image Content-Type.
Homepage sharing image availablePassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Serve a non-empty public image with an image Content-Type.
Security1 to improve
HTTPS pagePassed
40/40 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Serve the page over HTTPS with a valid certificate.
- https://www.airbnb.com/https://www.airbnb.com/
- https://www.airbnb.com/accessibilityhttps://www.airbnb.com/accessibility
- https://www.airbnb.com/against-discriminationhttps://www.airbnb.com/against-discrimination
- https://www.airbnb.com/airbnb-friendlyhttps://www.airbnb.com/airbnb-friendly
- https://www.airbnb.com/aircoverhttps://www.airbnb.com/help/article/3218
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
No insecure embedded resourcesPassed
40/40 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Use HTTPS for embedded script, image, stylesheet, frame, audio and video URLs.
- https://www.airbnb.com/0 HTTP embedded resource URL(s)
- https://www.airbnb.com/accessibility0 HTTP embedded resource URL(s)
- https://www.airbnb.com/against-discrimination0 HTTP embedded resource URL(s)
- https://www.airbnb.com/airbnb-friendly0 HTTP embedded resource URL(s)
- https://www.airbnb.com/aircover0 HTTP embedded resource URL(s)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
HSTS declaredNeeds work
0/1 applicable observations passed. 0.00/1 checklist weight earned.
How to improve: Send Strict-Transport-Security on HTTPS responses with max-age of at least 15552000 seconds (180 days); OWASP recommends one year and includeSubDomains. Reference: OWASP HTTP Strict Transport Security cheat sheet, MDN.
- https://www.airbnb.com/Strict-Transport-Security: max-age=10886400; includeSubdomains (max-age below 15552000)
Content Security Policy declaredPassed
1/1 applicable observations passed. 1.00/1 checklist weight earned.
How to improve: Send a Content-Security-Policy header (or a <meta http-equiv="Content-Security-Policy"> on the page) that restricts script and resource sources. This check verifies presence, not policy strength. Reference: OWASP Content Security Policy cheat sheet, MDN.
- https://www.airbnb.com/Content-Security-Policy: child-src blob:; connect-src 'self' https: wss://ws.airbnb.com wss://ws.airbnb.com https://netverify.com https://*.netverify.com wss: *.amap.com https://*.mapbox.com; default-src 'self' https: blob:; font-src 'self' data: https://*.mus
AI access1 to improve
Content in initial HTMLNeeds work
36/40 applicable observations passed. 0.90/1 checklist weight earned.
How to improve: Render meaningful main content on the server so readers can access it without executing JavaScript.
- https://www.airbnb.com/0 characters of crawler-visible content (minimum 100)
- https://www.airbnb.com/co-hosts/home0 characters of crawler-visible content (minimum 100)
- https://www.airbnb.com/experiences0 characters of crawler-visible content (minimum 100)
- https://www.airbnb.com/homes0 characters of crawler-visible content (minimum 100)
- https://www.airbnb.com/accessibility2180 characters of crawler-visible content (minimum 100)
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Performance1 to improve
HTML transfer budgetNeeds work
16/40 applicable observations passed. 0.40/1 checklist weight earned.
How to improve: Keep the uncompressed HTML at or below 500 KB. Remove duplicated inline payloads and unnecessary markup.
- https://www.airbnb.com/655,420 bytes of HTML; budget 500,000
- https://www.airbnb.com/accessibility510,790 bytes of HTML; budget 500,000
- https://www.airbnb.com/experiences659,442 bytes of HTML; budget 500,000
- https://www.airbnb.com/giftcards796,557 bytes of HTML; budget 500,000
- https://www.airbnb.com/help/sale-share-opt-out948,376 bytes of HTML; budget 500,000
Showing up to five examples, with failed observations first. Full per-page observations are listed below and available in the report API.
Repeated homepage HTTP responsePassed
1/1 applicable observations passed. Informational; excluded from points.
How to improve: Improve server response and CDN caching. Median of three requests; diagnostic only, never a ranking tiebreak.
- https://www.airbnb.com/3/3 successful measurements to response headers. Includes DNS and TLS; excludes rendering.
Browser loading and Core Web VitalsNot verified
0/1 applicable observations passed. Informational; excluded from points.
How to improve: Measure LCP, INP and CLS with browser and field tools.
- https://www.airbnb.com/Requires a browser or human assessment; excluded from points.
Checklist quality-v4. Competitive weights: SEO 25%, Accessibility 25%, Structure 25%, Sharing 10%, Security 15%. AI access and Performance are diagnostic only. This expanded report may include pages outside the competitive sample. Unverified scored checks earn no points; not-applicable and manual checks are excluded. Full methodology and references.
HTTP response timings
HTTP response time measured by our crawler; not browser loading speed.
Pages inspected (40)
All 40 pages from this scan.
| Page | Status | Title | H1 | ms |
|---|---|---|---|---|
| https://www.airbnb.com/ | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 1 | 1,739 |
| https://www.airbnb.com/accessibility | 200 | Find Airbnbs with accessibility featuresPage checklist evidence
| 1 | 195 |
| https://www.airbnb.com/against-discrimination | 200 | Fighting discrimination and building inclusionPage checklist evidence
| 1 | 367 |
| https://www.airbnb.com/airbnb-friendly | 200 | Earn with Airbnb-friendly apartmentsPage checklist evidence
| 1 | 429 |
| https://www.airbnb.com/aircover | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 1 | 1,850 |
| https://www.airbnb.com/aircover-for-hosts | 200 | AirCover for Hosts: Top-to-bottom protection. Always included, always free. Only on Airbnb.Page checklist evidence
| 1 | 434 |
| https://www.airbnb.com/careers | 200 | Home - Careers at AirbnbPage checklist evidence
| 1 | 2,511 |
| https://www.airbnb.com/co-hosts/home | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 0 | 841 |
| https://www.airbnb.com/e/intro-to-hosting | 200 | Sign up for Intro to Hosting webinars on AirbnbPage checklist evidence
| 1 | 441 |
| https://www.airbnb.com/experiences | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 1 | 2,351 |
| https://www.airbnb.com/giftcards | 200 | Airbnb Travel Gift CardPage checklist evidence
| 1 | 2,162 |
| https://www.airbnb.com/help | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 1 | 488 |
| https://www.airbnb.com/help/article/2701/extenuating-circumstances-policy-and-the-coronavirus-covid19 | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 1 | 2,703 |
| https://www.airbnb.com/help/contact-us?entry=DESKTOP_FOOTER_SAFETY | 200 | Contact usPage checklist evidence
| 1 | 1,005 |
| https://www.airbnb.com/help/home?from=footer | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 1 | 1,080 |
| https://www.airbnb.com/help/responsible-hosting | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 1 | 2,094 |
| https://www.airbnb.com/help/sale-share-opt-out | 200 | Your privacy choices - Airbnb Help CenterPage checklist evidence
| 1 | 1,826 |
| https://www.airbnb.com/homes | 200 | Airbnb: Vacation Rentals, Cabins, Beach Houses, Unique Homes & ExperiencesPage checklist evidence
| 1 | 517 |
| https://www.airbnb.com/host/co-hosts | 200 | Find an Airbnb co-host to help manage your homePage checklist evidence
| 1 | 351 |
| https://www.airbnb.com/host/experiences | 200 | Host an experience on AirbnbPage checklist evidence
| 1 | 319 |
| https://www.airbnb.com/albuquerque-nm/stays/condos | 200 | Albuquerque Condo Vacation Rentals | AirbnbPage checklist evidence
| 1 | 2,060 |
| https://www.airbnb.com/amsterdam-netherlands/stays | 200 | Amsterdam, Netherlands Vacation Rentals - AirbnbPage checklist evidence
| 1 | 1,852 |
| https://www.airbnb.com/anaheim-ca/stays/villas | 200 | Anaheim Villa Vacation Rentals | AirbnbPage checklist evidence
| 1 | 746 |
| https://www.airbnb.com/athens-greece/stays/houses | 200 | Athens House Vacation Rentals | AirbnbPage checklist evidence
| 1 | 779 |
| https://www.airbnb.com/atlanta-ga/stays/condos | 200 | Atlanta Condo Vacation Rentals | AirbnbPage checklist evidence
| 1 | 743 |
| https://www.airbnb.com/bangkok-thailand/stays/apartments | 200 | Bangkok Apartment Vacation Rentals | AirbnbPage checklist evidence
| 1 | 447 |
| https://www.airbnb.com/barcelona-spain/stays/apartments | 200 | Barcelona Apartment Vacation Rentals | AirbnbPage checklist evidence
| 1 | 634 |
| https://www.airbnb.com/boston-ma/stays/condos | 200 | Boston Condo Vacation Rentals | AirbnbPage checklist evidence
| 1 | 584 |
| https://www.airbnb.com/branson-mo/stays/apartments | 200 | Branson Apartment Vacation Rentals | AirbnbPage checklist evidence
| 1 | 2,297 |
| https://www.airbnb.com/breckenridge-co/stays/condos | 200 | Breckenridge Condo Vacation Rentals | AirbnbPage checklist evidence
| 1 | 2,102 |
| https://www.airbnb.com/broken-bow-ok/stays/monthly | 200 | Broken Bow, OK Furnished Monthly Rentals and Extended Stays | AirbnbPage checklist evidence
| 1 | 973 |
| https://www.airbnb.com/brooklyn-ny/stays | 200 | Brooklyn, NY Vacation Rentals - AirbnbPage checklist evidence
| 1 | 1,760 |
| https://www.airbnb.com/cancun-mexico/stays/monthly | 200 | Cancún, Mexico Furnished Monthly Rentals and Extended Stays | AirbnbPage checklist evidence
| 1 | 957 |
| https://www.airbnb.com/cartagena-colombia/stays/condos | 200 | Cartagena Condo Vacation Rentals | AirbnbPage checklist evidence
| 1 | 2,926 |
| https://www.airbnb.com/charleston-sc/stays | 200 | Charleston, SC Vacation Rentals - AirbnbPage checklist evidence
| 1 | 1,985 |
| https://www.airbnb.com/charlotte-nc/stays/houses | 200 | Charlotte House Vacation Rentals | AirbnbPage checklist evidence
| 1 | 3,274 |
| https://www.airbnb.com/chattanooga-tn/stays/monthly | 200 | Chattanooga, TN Furnished Monthly Rentals and Extended Stays | AirbnbPage checklist evidence
| 1 | 3,066 |
| https://www.airbnb.com/chicago-il/stays/houses | 200 | Chicago House Vacation Rentals | AirbnbPage checklist evidence
| 1 | 1,429 |
| https://www.airbnb.com/cincinnati-oh/stays | 200 | Cincinnati, OH Vacation Rentals - AirbnbPage checklist evidence
| 1 | 4,178 |
| https://www.airbnb.com/cleveland-oh/stays/houses | 200 | Cleveland House Vacation Rentals | AirbnbPage checklist evidence
| 1 | 3,110 |
Optional AI signals
Informational signals; these do not certify search visibility or unlock S-Tier.
- llms.txtGuide for AI agents
- Structured dataJSON-LD on the homepage
- Semantic HTMLMain and navigation landmarks
Browser measurements · supplementary
Mobile page report
airbnb.com
https://airbnb.com/
Measured · 10/18/2026, 6:55:29 AM UTC
Redirected to: https://www.airbnb.com/
- Speed
- 48
- Accessibility
- 90
- SEO basics
- 100
- Main content (LCP)
- 21.0 s
- Layout shifts (CLS)
- 0
- Blocking time (TBT)
- 590 ms
Measurement notes (1)
- The page may not be loading as expected because your test URL (https://airbnb.com/) was redirected to https://www.airbnb.com/. Try testing the second URL directly.
Your next improvements
Measured findings to investigate, ordered by audit score.
1. LCP breakdown
Each [subpart has specific improvement strategies](https://developer.chrome.com/docs/performance/insights/lcp-breakdown). Ideally, most of the LCP time should be spent on loading the resources, not within delays.
2. Elements with visible text labels do not have matching accessible names.
Visible text labels that do not match the accessible name can result in a confusing experience for screen reader users. [Learn more about accessible names](https://dequeuniversity.com/rules/axe/4.13/label-content-name-mismatch).
div.lnah8cm > div.c1q8ecwv > span.bacnnrh > button.l1lx1n3h · <button aria-label="Choose a language" variant="tertiary" data-variant="tertiary" type="button" class="l1lx1n3h atm_npmupv_14b5rvc_10saat9 atm_4s4swg_18xq13z_10saat9 atm_u9em2p_…" style="--dls-button_padding-top: 6px; --dls-button_padding-right: 8px;">
div.lnah8cm > div.c1q8ecwv > span.bacnnrh > button.l1lx1n3h · <button aria-label="Choose a currency" variant="tertiary" data-variant="tertiary" type="button" class="l1lx1n3h atm_npmupv_14b5rvc_10saat9 atm_4s4swg_18xq13z_10saat9 atm_u9em2p_…" style="--dls-button_padding-top: 6px; --dls-button_padding-right: 8px;">
3. Largest Contentful Paint
Largest Contentful Paint marks the time at which the largest text or image is painted. [Learn more about the Largest Contentful Paint metric](https://developer.chrome.com/docs/lighthouse/performance/lighthouse-largest-contentful-paint/)
4. `[role]`s are not contained by their required parent element
Some ARIA child roles must be contained by specific parent roles to properly perform their intended accessibility functions. [Learn more about ARIA roles and required parent element](https://dequeuniversity.com/rules/axe/4.13/aria-required-parent).
div.cw9aemg > div.c148ie1q > span.e2q0voy > a#search-block-tab-ALL · <a role="tab" aria-selected="false" data-tabid="tabBarItem-ALL" id="search-block-tab-ALL" href="/" class="p34ezkr atm_mk_h2mmj6 atm_9s_116y0ak atm_h_1h6ojuz atm_cx_1y44olf atm_e2_1…" tabindex="-1">
div.cw9aemg > div.c148ie1q > span.e2q0voy > a#search-block-tab-STAYS · <a role="tab" aria-selected="true" data-tabid="tabBarItem-STAYS" id="search-block-tab-STAYS" href="/homes" class="p34ezkr atm_mk_h2mmj6 atm_9s_116y0ak atm_h_1h6ojuz atm_cx_1y44olf atm_e2_1…">
div.cw9aemg > div.c148ie1q > span.e2q0voy > a#search-block-tab-EXPERIENCES · <a role="tab" aria-selected="false" tabindex="-1" data-tabid="tabBarItem-EXPERIENCES" id="search-block-tab-EXPERIENCES" href="/experiences" class="p34ezkr atm_mk_h2mmj6 atm_9s_116y0ak atm_h_1h6ojuz atm_cx_1y44olf atm_e2_1…">
5. Network dependency tree
[Avoid chaining critical requests](https://developer.chrome.com/docs/performance/insights/network-dependency-tree) by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
6. Elements with an ARIA `[role]` that require children to contain a specific `[role]` are missing some or all of those required children.
Some ARIA parent roles must contain specific child roles to perform their intended accessibility functions. [Learn more about roles and required children elements](https://dequeuniversity.com/rules/axe/4.13/aria-required-children).
div.c1yo0219 > div > div.c127e6vu > div.t1g1bh56 · <div class="t1g1bh56 atm_1ujhsu9_ke7zzc atm_kvy0mz_idpfg4 atm_p8pv89_idpfg4 atm_15nrvw…" role="tablist">
7. Time to Interactive
Time to Interactive is the amount of time it takes for the page to become fully interactive. [Learn more about the Time to Interactive metric](https://developer.chrome.com/docs/lighthouse/performance/interactive/).
8. Speed Index
Speed Index shows how quickly the contents of a page are visibly populated. [Learn more about the Speed Index metric](https://developer.chrome.com/docs/lighthouse/performance/speed-index/).
Fix with your coding assistant
Copy a ready-to-use prompt with the issues and affected URLs.
Battle scoring rules
The arena winner follows the verified ranking: internal link health first, then the published two-decimal quality score. Both sites need two agreeing standard observations. Browser performance, accessibility and SEO are complementary diagnostics and do not move the ranking or decide its winner. Page-only battles compare compatible rounds; performance differences up to five points draw, and equal round wins remain a tie. Missing measurements never count as zero. Browser audits do not certify accessibility. Saved results keep their measured evidence; start a rematch for a newer comparison.